Press Releases

Search and filter the results
7 Mar 2018

Data Science Firm Civis Analytics Extends Partnership with comScore

Civis Analytics will continue to use comScore viewership data to help its clients improve TV ad modeling and targeting capabilities Read more

7 Mar 2018

comScore Releases New ‘Global Digital Future in Focus’ Providing Snapshot of International Multi-Platform Consumption

comScore, Inc. today published its 2018 international digital overview, titled ‘Global Digital Future in Focus’. This new report provides a snapshot of desktop, smartphone and tablet usage... Read more

5 Mar 2018

MRC Grants comScore Media Metrix Continued Accreditation

comScore today announced the Media Rating Council (MRC) has continued its accreditation of Media Metrix, the company’s flagship syndicated digital audience measurement service. The Media Metrix... Read more

20 Feb 2018

comScore Grows TV Measurement Footprint to More Than 69 Million TVs in Over 31 Million U.S. Homes

comScore today announced it has grown its massive and passive television measurement footprint by more than 40 percent to include more than 69 million televisions in more than 31 million U.S.... Read more

6 Feb 2018

comScore Launches New Audience Segments to Help Advertisers Reach Valuable OTT Viewers

comScore today announced that it has expanded its Activation solution to incorporate console gaming and over-the-top (OTT) audience segments, including subscription video on demand (SVOD). The... Read more

23 Jan 2018

comScore Secures Expansion Agreement with Cordillera Communication

comScore today announced an agreement with local broadcasting group Cordillera Communication, expanding its existing relationship to include local TV ratings for WLEX (NBC) in Lexington, Ky.,... Read more

16 Jan 2018

comScore Signs Expansion Agreement with Turner

comScore today announced an agreement with Turner, expanding its existing relationship to include linear TV ratings measurement and comScore’s Advanced Audiences™ segmentation. Turner already... Read more

4 Jan 2018

Sling TV Partners with comScore to Offer First Ever Cross-Platform Addressable Advertising Measurement

comScore today announced that it is partnering with Sling TV, the top skinny bundle provider by household penetration and viewing time*, to offer cross-platform addressable advertising measurement... Read more

14 Dec 2017

comScore Introduces Plan Metrix Multi-Platform

comScore today introduced Plan Metrix® Multi-Platform, a major advancement in comScore’s psychographic digital media planning tool. Plan Metrix® Multi-Platform combines consumers’ desktop... Read more

5 Dec 2017

comScore Signs Expansion Agreement with Fox Networks Group

comScore today announced an agreement with the Fox Networks Group (FNG) that expands its existing relationship to include linear TV ratings measurement and comScore’s suite of Advanced Audiences... Read more

5 Dec 2017

Growing Number of Agencies Continue to Choose comScore as Local TV Currency in 2017

comScore today announced that a growing number of regional and local advertising agencies are continuing to choose comScore for their local TV currency, with 84 regional and local agencies signing... Read more

4 Dec 2017

comScore to Be Featured at UBS 45th Annual Global Media and Communications Conference

comScore today announced that its Senior Vice President of Commercial Mike Perlman will present during the UBS 45th Annual Global Media and Communications Conference in New York City. Read more

4 Dec 2017

comScore Earns MRC Accreditation for Sophisticated Invalid Traffic (SIVT) Detection and Filtration on Mobile Apps

Latest MRC Approval Gives comScore SIVT Accreditation Across All Key Digital Media Touchpoints Read more

29 Nov 2017

Cyber Monday Sees $3.4 Billion in Desktop Online Sales to Rank as Top U.S. Online Spending Day in History

comScore today reported holiday season U.S. retail e-commerce spending from desktop computers for Cyber Monday 2017 and the holiday weekend following Thanksgiving. Cyber Monday reached $3.36... Read more

27 Nov 2017

Thanksgiving and Black Friday Post Strong E-Commerce Growth, Combining for More Than $3.9 Billion in Desktop Spending

comScore today reported U.S. desktop retail e-commerce spending for Thanksgiving Day and Black Friday 2017. Thanksgiving Day (November 23) saw a 22-percent gain to $1.57 billion in spending to... Read more

9 Nov 2017

comScore Announces Partnership with Leading Political Data Provider L2

comScore, Inc., today announced a partnership with leading political data provider L2 to integrate L2’s voter and commercial targeting information into comScore’s television ratings measurement. Read more

24 Oct 2017

Data Science Firm 0ptimus Choses comScore as Measurement Source for Consumer Overlays

comScore today announced that data science firm 0ptimus will comprehensively match comScore’s television ratings and digital measurement with 0ptimus’ nationwide custom modeled audiences.... Read more

18 Oct 2017

comScore to Be Featured During NYC Television Week

comScore today announced that it will be featured at the NYC Television Week conference during speaking events at the Sheraton Times Square New York Hotel. Read more

3 Oct 2017

comScore Appoints Gregory A. Fink as Executive Vice President, Finance

comScore today announced that Gregory A. Fink has joined comScore as Executive Vice President, Finance, effective today, October 3, 2017. He will report to David Kay, who was appointed Interim... Read more

3 Oct 2017

comScore and PlaceIQ Launch Jointly Developed Product to Quantify Impact of TV, Mobile and Desktop Advertising on Retail Store Visits

comScore and PlaceIQ today announced the launch of a joint solution, PlaceIQ PVR powered by comScore, which measures lift in retail visits resulting from TV, mobile and desktop advertising. With... Read more

28 Sep 2017

comScore Reports September North American Box Office on Track to Hit a New All-Time Record

September 2017 positioned to reach $700 million milestone for the first time ever at North American Box Office Read more

27 Sep 2017

comScore Launches Activation Solution Suite to Improve Audience Targeting and Advertising Relevance Using TV, Digital and Cross-Platform Data

comScore today announced the launch of Activation, a new product suite that helps advertisers, agencies and media companies efficiently reach the right audiences at the right time while ensuring... Read more

25 Sep 2017

comScore Signs Local TV Ratings Contract with Capitol Broadcasting Company

WRAL-TV and WRAZ-TV in Raleigh-Durham, NC Adopt comScore’s Local Television Ratings. Read more

20 Sep 2017

comScore to Be Featured at Campaign Tech Chicago Conference

comScore today announced that it will be featured at the Campaign Tech Chicago digital campaign conference. Read more

18 Sep 2017

comScore Local TV Ratings During Hurricane Harvey Confirm Viewer Reliance on Local Television Stations as a Trusted Source of Breaking News & Safety Updates

comScore has released ratings information on consumer viewing activity in all Texas markets – including the massively-impacted Houston and Beaumont TV markets prior to, during and following... Read more