Press Releases

18 May 2023

Comscore Selected as Preferred Partner for NBCUniversal’s Local Advertising Currency

Comscore, Inc. (Nasdaq: SCOR) today announced a historic partnership with NBCUniversal, in which NBCUniversal will be, for the first time, guaranteeing all local ad buys on Comscore measurem...
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3 Aug 2022

Comscore Announces Groupwide Partnership with Sinclair Broadcast Group for Integrated Shopper Insights with its Local Market Television Currency

Comscore today announced that Sinclair Broadcast Group, Inc., a diversified media company and a leader in local news and sports, has signed a multi-year agreement to deploy Comscore Consume...
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17 Mar 2022

Comscore and Standard Media Index Launch First Effective Cost-per-Thousand (eCPM) Metric for National Linear Television Ad Spend

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, is partnering with Standard Media Index, the authority for media spend and pricin...
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28 Oct 2021

Comscore Announces Agreement with Vistar Media to Deliver Digital Out-of-Home (DOOH) Programmatic Audience Targeting

Comscore today announced an agreement with Vistar Media, the leading global provider of programmatic technology for digital out-of-home (DOOH).
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27 Oct 2021

Comscore Launches Predictive Audiences in Canada

Comscore is excited to launch Predictive Audiences in Canada – representing the industry’s first cookie-free targeting capability that enables advertisers to reach audiences based on granula...
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6 Oct 2021

JamLoop Selects Comscore’s Demographic Audiences to Deliver Accurate, Scalable Targeting for OTT and Connected TV Campaigns

Comscore announced it is partnering with demand-side advertising platform JamLoop to solidify Comscore as the leading provider for age and gender audiences across CTV campaigns on the JamLoo...
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1 Sep 2021

Comscore Signs New Agreement with Cornerstone Media Group for Local TV Measurement

Comscore today announced that it has signed a new agreement with Cornerstone Media Group (CMG), a DRTV industry leader, for local television measurement.
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6 Aug 2021

Comscore Announces Expanded Relationship with Fox

Comscore today announced it has expanded and extended its relationship with Fox Corporation which includes Comscore’s National TV measurement. The multi-year agreement comes as a result of C...
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4 Aug 2021

Comscore Inks Agreement with Captivate for DOOH Audience Measurement

Comscore today announced an agreement with Captivate, North America’s leading location-based digital video network, to provide reporting from Comscore’s fast-growing digital out-of-home (DOO...
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21 Jul 2021

Comscore Provides Preferred Method for Local Audience Measurement Currency to Spectrum Reach

Comscore today announced Spectrum Reach is transitioning to the use of Comscore as its preferred source for local audience measurement currency, beginning in its Southeast region.
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16 Jun 2021

Comscore and Viant Partner to Expand Cookie-Free Predictive Audiences Access

Comscore announced a new partnership agreement with Viant Technology Inc. on the successful integration of Comscore’s entire contextual Activation suite into Viant’s advertising software, Ad...
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4 May 2021

Comscore Announces New Agreement with Lightbox OOH Video Network for Digital Out-of-Home Measurement

Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced an agreement with Lightbox OOH Video Network, a leading digital out-of-home media c...
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25 Feb 2021

Comscore expands cookie-free audience targeting solutions for Europe, adding B2B-based Predictive Audiences

Comscore expands its Predictive Audiences solution to even more European markets and announces partnership with Eyeota.
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12 Feb 2021

Comscore Announces Agreement with “Game Time with Boomer Esiason” Producer for Local Television Measurement

Comscore today announced an agreement to provide JOY-CPW, Inc., the producer of “Game Time with Boomer Esiason” with Comscore’s industry-leading local TV measurement currency across all 210...
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10 Feb 2021

Comscore Announces Renewal Agreement with Ellis Communications for Local Television Measurement

Comscore today announced a renewal agreement with Ellis Communications’ KDOC-TV in Los Angeles. Under the terms of the agreement, Ellis will continue to utilize Comscore’s industry-leading l...
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5 Feb 2021

Comscore Chief Revenue Officer Carol Hinnant to Speak at California Cable and Telecommunications Association Winter Board Meeting

Comscore today announced that Carol Hinnant, Chief Revenue Officer, Comscore, will be featured as a panelist at The California Cable and Telecommunications Association’s (CCTA) 2021 Winter B...
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26 Jan 2021

Strong Automotive Merchandising Partners with Comscore Exclusively for Local Television Measurement

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced that full-service automotive advertising agency Strong Automotive...
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12 Jan 2021

Comscore and Frameplay Launch Brand Lift Survey Series to Better Understand Intrinsic In-Game Advertising Performance

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced it has completed the first of a series of brand lift surveys in p...
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