2016年4月5日

Campaign Viewability Optimisation: An Auto Manufacturer Case Study

Sarah Radwanick
Director, Regional Product Marketing
Campaign Viewability Optimisation An Auto Manufacturer Case Study

An ad must have the opportunity to be seen in order to have the opportunity to make an impact, which makes viewability a critical component of campaign delivery. 

立即下载

Daily alerting and access to metrics that identify opportunities for improvement are essential to make sure ads have the best chance to be seen by target audiences.

This case study explores how an Auto Manufacturer and its agency used comScore validated Campaign Essentials™ (vCE®) to optimise viewability in-flight, resulting in an 86% increase in viewability for a key publisher partner.

Download this Case Study to learn more about how the Auto Manufacturer and its agency used vCE to optimise in-flight and ultimately improve viewability across their campaign.

查看更多

广告验证 可视性

相关产品

    validated Campaign Essentials

    validated Campaign Essentials® (vCE)是一个全面的广告传送验证方案,提供深刻的宣传活动见解,实时报告以及日常提醒,用于方便、有效地进行宣传活动管理。
    更多详情