2020年6月18日

Facing Forward An Upfront Conversation on How Brands, Networks and Agencies are Planning for the Recovery Rebound

Chief Revenue Officer

Comscore was joined by representatives from GroupM, Molson Coors, NBCU, The Hershey Company, The Weather Group and Unilever for a conversation on the unique challenges and opportunities brands, networks and agencies are facing during this year’s Upfront season, and as we look to the future of media.

Barbara Bekkedahl President, Ad Sales, The Weather Group

Charlie Chappell Head of Integrated Media and Comms Planning, The Hershey Company

Brad Feinberg North American VP, Media & Consumer Engagement, Molson Coors

Ed Gaffney Managing Partner, Director of Implementation Research, GroupM

Jeni Gardner Senior Director, Media, North America, Unilever

Lauren Zweifler SVP Insights & Measurement, Vertical Sales Solutions, NBCU

To learn more about how Comscore can help you continue to reach consumers in a shifting media environment, click here.

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了解更多我们后续对于媒体使用趋势变动,与其对广告及媒体产业造成的相关影响观察,请造访 comscore.com/chi/Insights/Coronavirus.

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