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Comscore pubblica i primi dati Social Incremental Reach degli editori italiani

Comscore, Inc. (Nasdaq: SCOR), partner globale di valore per la pianificazione, la transazione e la valutazione dei media su più piattaforme, ha ora pubblicato i primi dati sulla Social Incremental Reach degli editori italiani, ora parte della sua MMX...
46% - ights/Press-Releases/2024/5/Comscore-pubblica-i-primi-dati-Social-Incremental-Reach-degli-editori-italiani

comScore Plants 3 Millionth Tree as Part of “Trees for Knowledge” Program

comScore is thrilled to announce that we recently planted our 3 millionth tree as part of our “Trees for Knowledge” panelist recruitment program. In partnership with the non-profit organization Trees for the Future, comScore introduced this program in...
45% - ights/Blog/comScore-Plants-3-Millionth-Tree-as-Part-of-Trees-for-Knowledge-Program

Credit Angst Still a Problem for Subprime Borrowers

As senior director in the financial services group at comScore, I’ve spent a lot of time in the past several months examining changes in consumers’ online banking and credit card behavior. Earlier this month my colleagues and I hosted a webinar entitled,...
45% - ights/Blog/Credit-Angst-Still-a-Problem-for-Subprime-Borrowers

Kellogg’s Boosts Digital ROI to 6X with Real-Time Targeting

Gian Fulgoni, co-founder and executive chairman of comScore Inc., on Kellogg's Digital ROI Boost
45% - ights/Videos/Interview/Gian-Fulgoni-on-Kelloggs-Digital-ROI-Boost

iPhone 6 Series Now Represents Majority of US iPhone Installed Base

Nine years since the introduction of the first iPhone, Apple remains America’s most popular smartphone original equipment manufacturer (OEM) in 2016. In light of Apple’s product event yesterday where they unveiled the latest iPhone SE, it seemed like...
45% - ights/Blog/iPhone-6-Series-Now-Represents-Majority-of-US-iPhone-Installed-Base

Pokemon GO Captura 55 millones de usuarios moviles en julio Rankeado treceavo entre todas las aplicaciones

Unless you’ve been living under a Poké Ball the last several weeks, you’ve undoubtedly heard of the new app-based game and overnight sensation Pokémon GO. As one of the first location-based augmented reality games, Pokémon GO mimics your actual “real...
45% - ights/Blog/Pokemon-GO-Captures-55-Million-Mobile-Users-in-July-Ranking-13th-Among-All-Apps

comScores Vice President of Political Technology Carol Davidsen to Speak at the AAPC 2017 Annual Pollie Awards and Conference

comScore’s Carol Davidsen will be participating in a panel discussion at the American Associaton of Political Consultants (AAPC) 2017 Annual Pollie Awards and Conference. The panel, entitled “Mixed Media: The Art of Voter Contact Methods,” will focus...
45% - ights/Press-Releases/2017/3/comScores-Vice-President-of-Political-Technology-Carol-Davidsen-to-Speak-at-the-AAPC-2017-Annual-Pollie-Awards-and-Conference

2013 China–Taiwan–Hong Kong Digital Future in Focus

comScore presents the 2013 China–Taiwan–Hong Kong Digital Future in Focus, it’s report providing an overview of key digital media usage trends in the region.
45% - ights/Presentations-and-Whitepapers/2013/2013-China-Taiwan-Hong-Kong-Digital-Future-in-Focus

Marketing to the Multi-Platform Majority

In today’s world, the paradigm of multi-platform digital media consumption is breeding complexity, disrupting the established media infrastructure, and creating uncertainty about what tomorrow might bring. This white paper will provide companies with...
45% - ights/Presentations-and-Whitepapers/2013/Marketing-to-the-MultiPlatform-Majority

Comscore Senior Leaders Speaking at Streaming Media West

Comscore is excited to announce that two senior Comscore executives will be speaking at Streaming Media West.
45% - ights/Press-Releases/2019/11/Comscore-Senior-Leaders-Speaking-at-Streaming-Media-West