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Social Networking Eclipses Portals as the Most Engaging Web Activity in Latin America

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its annual report on Latin America’s key digital trends of the past year and what they mean for the year ahead. The 2012 Latin America Digital Future in Focus examines...
44% - ights/Press-Releases/2012/3/Social-Networking-Eclipses-Portals-as-the-Most-Engaging-Web-Activity-in-Latin-America

6 Keys to Mobile Search Marketing Success

A funny thing happened on the bus on my way to work recently. I was on my phone searching for a lunchtime haircut spot, the lady next to me was shopping for new curtains on her iPad, and a Wall Street type was talking loudly on his phone asking for tips...
44% - ights/Blog/6-Keys-to-Mobile-Search-Marketing-Success

Cyber Monday Hangover: U.S. Online Spending Growth Softens After Strong Early Week Performance

comScore (NASDAQ : SCOR), a leader in measuring the digital world, today reported holiday season retail e-commerce spending for the first 33 days of the November – December 2010 holiday season. For the holiday season-to-date, $16.8 billion has been spent...
44% - ights/Press-Releases/2010/12/Cyber-Monday-Hangover-U.S.-Online-Spending-Growth-Softens-After-Strong-Early-Week-Performance

The Surging Popularity of Group Buying Sites

The other day I was interviewed by CNBC about the rapid growth of group buying sites such as industry leading Groupon and I thought you would be interested in the following statistics I compiled from the comScore database, as well as some information...
44% - ights/Blog/The-Surging-Popularity-of-Group-Buying-Sites

Hispanic Consumers More Likely to Have Positive Association with Advertising than Non-Hispanics

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released results of a study of U.S. Hispanic consumers, including insights into their online behavior and engagement with advertising. The study found that U.S. online Hispanic...
44% - ights/Press-Releases/2010/11/Hispanic-Consumers-More-Likely-to-Have-Positive-Association-with-Advertising-than-Non-Hispanics

ARF Audience Measurement 2.0 Conference: the State of Internet Media Measurement

Last week, following two grueling weeks as a part of comScore’s IPO roadshow team, I spoke at the ARF’s Audience Measurement 2.0 conference in New York. Bob Barocci, the ARF President, had organized a panel to address the issue of “Internet Media Measurement.”...
44% - ights/Blog/ARF-Audience-Measurement-2.0-Conference-the-State-of-Internet-Media-Measurement

Usuarios de Internet en México Consumen Más de 14 Horas de Video Online


44% - ights/Press-Releases/2012/10/Internet-Users-in-Mexico-Watch-More-than-14-Hours-of-Online-Video

Get Mobile Now

Mobile devices are having a large impact on how consumers research and purchase online travel services. These changes, which are profound and taking place at a rapid pace, present both challenges and opportunities for those in the hospitality sector....
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Black Friday Billions 12 Billion in Desktop ECommerce Spending Marks First BillionDollar Online Shopping Day of the 2013 Holiday Season

comScore (NASDAQ : SCOR), a leader in measuring the digital world, today reported U.S. desktop retail e-commerce spending for the first 29 days of the November–December 2013 holiday season. For the holiday season-to-date, $20.6 billion has been spent...
44% - ights/Press-Releases/2013/12/Black-Friday-Billions-12-Billion-in-Desktop-ECommerce-Spending-Marks-First-BillionDollar-Online-Shopping-Day-of-the-2013-Holiday-Season

Smart Speaker Penetration Hits 20 Percent of US Wi Fi Households

At the beginning of December, I presented a webinar on the “Future of Voice.” At that time, the penetration of smart speakers was slightly more than 13 percent. Recently-released comScore Connected Home data from February show the penetration of smart...
44% - ights/Blog/Smart-Speaker-Penetration-Hits-20-Percent-of-US-Wi-Fi-Households