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The Power of Like Europe: How Social Marketing Works for Retail Brands

The Power of Like Europe is based on a collaboration between comScore and Facebook and is a follow-up to the original Power of Like study conducted in the US in May 2011 and Power of Like 2, published in June 2012. The findings are largely based on data...
37% - ights/Presentations-and-Whitepapers/2012/The-Power-of-Like-Europe-How-Social-Marketing-Works-for-Retail-Brands

Top 50 Web Sites

“The Force” Draws Millions to Online Movie Ticket Merchants in May
37% - ights/Press-Releases/2005/06/Top-50-Web-Sites

Top 50 US Internet Sites


37% - ights/Press-Releases/2008/09/Top-50-US-Internet-Sites

How to Avoid the Creep Factor with IoT Technology

Last week comScore attended the Digital Analytics Association (DAA) Seattle Symposium hosted at the Microsoft Conference Center in Seattle, WA. The event included frequently visited topics such as location analytics, market research methodologies, and...
37% - ights/Blog/How-to-Avoid-the-Creep-Factor-with-IoT-Technology

2016 U.S. Cross-Platform Future in Focus

2015 was another transformative year in media, as TV and digital convergence accelerates and the longstanding consumer habits continue to be upended. While the media landscape is often described as growing increasingly ‘fragmented’, a more accurate description...
37% - ights/Presentations-and-Whitepapers/2016/2016-US-Cross-Platform-Future-in-Focus

Multi-Platform Media Planning in Practice

With entities anonymised so as to maintain neutrality amongst our publisher partners, let’s take four media entities – the desktop and mobile (web and app) audiences of Publisher A and Publisher B.
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comScore Launches Online Video Measurement Service in Russia

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the launch of Video Metrix in Russia. The online video measurement service, Video Metrix, which was the first to market in the U.S. more than four years ago, has since...
37% - ights/Press-Releases/2011/6/comScore-Launches-Online-Video-Measurement-Service-in-Russia

Beyond Screens and Markets

For Comscore, our focus at the NAB Show went beyond screen type and markets to focusing on all audiences at scale. In particular, we highlighted the breadth of data we provide to enhance storytelling, and how we enable Station clients to reach advertisers...
37% - ights/Blog/Beyond-Screens-and-Markets

Top 50 US Web Sites


37% - ights/Press-Releases/2007/08/Top-50-US-Web-Sites

LinkedIn and the Value of Social Media in a Tight Job Market


37% - ights/Blog/LinkedIn-and-the-Value-of-Social-Media-in-a-Tight-Job-Market