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The Social Side of Gamers
While some people may have a negative stereotype that comes to mind with the word “gamer”, the gaming industry is continuing to grow and expand dramatically beyond it’s original niche market. With that, it also is continuing to grow and expand ...
Connecting with Your Audience during COVID-19
70% of consumers are engaging more on social during the pandemic and companies are posting 6% less content. How can brands lead the way to fill that void with the right message and content? We'll share our up to the minute research on what consumers ...
UK Digital Market Overview – Q2 2018
The latest Digital Market Overview uses UKOM approved comScore data to offer a top-line snapshot into the online behaviour of the UK audience.
Online Banking in Europe
In March 2018, 91% of EU5 digital population accessed some form of financial site or app. Online banking - a subset of online finance - was used by 70% of the EU5 digital population. Compared with some other industries, the banking sector is successf...
UKOM Digital Market Overview - March 2018
UKOM approved comScore data offers a snapshot of what the UK population is doing online.
Global Digital Future in Focus 2018
The 2018 Global Digital Future in Focus provides a snapshot of desktop, smartphone and tablet usage around the globe, examining how audiences and content consumption changed over the course of 2017.
Facebook & Snapchat: Age Profiles
What exactly is the age profile and what are usage figures of Facebook and Snapchat? January 2018 UKOM approved comScore data showcased that Facebook had a reach of 94% among over 18-24-year-olds.
UKOM Digital Market Overview December 2017
This quarterly snapshot by UKOM delivers top-line insights into the UK audience behavior across desktop, tablet and smartphone devices.
Holiday Tracker Overview and Demo
In this presentation, Kevin Moll, Senior Retail Insights Analyst, provides viewers an overview of the comScore Holiday Tracker®, the data it provides to users, and an in-depth product demonstration.
Think Tank: Viewability
What is the dictionary definition of viewability? Who decides how much is enough? What role do publishers play? And most importantly, what about user experience? This interactive session covers key challenges facing the industry, as well as raises so...