Search for "mobile traffic" returned 693 matches

TATA IPL 2022 Indias Super Bowl

Cricket is the national pastime in India, attracting millions of viewers to matches consequently increasing the traffic of streaming platforms. In a streaming market as competitive as India’s, the online IPL is able to open a lot of marketing oppor...
13% - /Insights/Blog/TATA-IPL-2022-Indias-Super-Bowl

Comscore Adds CTV Measurement to Video Metrix Multi-Platform in India

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced the addition of CTV measurement to its Video Metrix® Multi-Platform product, including YouTube traffic sharing measurement, ...
13% - /Insights/Press-Releases/2022/6/Co...deo-Metrix-Multi-Platform-in-India

From airlines to hotels to online travel agents: online consumer behaviours shaping the travel industry in the UK

Airbnb or Premier Inn? Domestic or International travel ? Who are the decision makers? In this report we look at online consumer behaviours that are shaping the travel industry in the UK to identify opportunities that marketing professionals in the i...
7% - /Insights/Presentations-and-Whitep...-to-hotels-to-online-travel-agents

Comscore Adds CTV Measurement to Video Metrix Multi-Platform

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced the addition of CTV measurement to its Video Metrix® Multi-Platform product, including YouTube traffic sharing measurement, ...
12% - /Insights/Press-Releases/2022/6/Co...ent-to-Video-Metrix-Multi-Platform
Comscore Adds CTV Measurement to Video Metrix Multi-Platform

The full circle of measurement: how digital and social data combined became a powerful tool for planning, reaching and targeting audiences

Tania Yuki, our Chief Marketing Officer, took us through the full circle of measurement – How digital and social data combined became a powerful tool for planning, reaching and targeting audiences.
8% - /Insights/Presentations-and-Whitep...022/The-full-circle-of-measurement

Fast Facts Content Mentioning the NFL Draft

The 2022 NFL Draft took social media by storm as teams, media companies, publishers, influencers, and fans shared their opinions on the picks. This infographic shares the essential topline metrics to understand the scale of conversation and the most ...
8% - /Insights/Infographics/Fast-Facts-Content-Mentioning-the-NFL-Draft
Fast Facts Content Mentioning the NFL Draft

The Best and Worst Times for Sports Brands to Post on Social Media

For brands in the sports industry, or those wanting to partner with sports brands, it is essential to understand not only what content performs well, but when that content is most likely to be successful.
8% - /Insights/Blog/The-Best-and-Worst-...rts-Brands-to-Post-on-Social-Media
The Best and Worst Times for Sports Brands to Post on Social Media

How to rewrite your social playbook for monetization

Social media is a growing platform, reaching 253 million unique visitors in January 2022 compared to 230 million in January 20201. And it’s driven, in large part, by publishers and media. Publishers control 35% of the share of voice across social p...
7% - /Insights/Blog/How-to-rewrite-your-social-playbook-for-monetization
How to rewrite your social playbook for monetization

How to navigate the world of advertising measurement tools in 2022

Today’s media landscape is evolving quickly. If the commercial messages of ad agencies and brands are to be effective, keeping pace with these changes is essential.
17% - /Insights/Blog/How-to-navigate-the...ertising-measurement-tools-in-2022

Prevalent during the height of the pandemic are alternative accommodations continuing to encroach on traditional hotels

With the U.S. government recently lifting its pandemic travel ban and opening its door to international visitors, this holiday season will be filled with travelers reconnecting with loved ones after more than a year and half apart due to the pandemic...
7% - /Insights/Blog/Prevalent-during-th...-to-encroach-on-traditional-hotels
Prevalent during the height of the pandemic are alternative accommodations continuing to encroach on traditional hotels