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Mobile Contactless Payments Rise to the Centre as Mobile Device Focus Grows
In our 2020 Global Mobile Payments Outlook whitepaper, we learned how consumers worldwide continue to shift towards mobile devices, which has been a positive for mobile wallet adoption.
German travel shoppers: The multiple stops for a bargain hunt
The German online travel audience continues to grow, with even desktop witnessing a 3% increase in Unique Visitors since June 2015. Across all devices, 56.4 million unique visitors made more than 196 million visits across all sites in the category. A...
Digital Banking Industry Trends and Observations
New research from comScore and Fiserv showcases the device trends and usage across the myriad of options in the financial services marketplace today.
QR Code Usage Among European Smartphone Owners Doubles Over Past Year
Nearly 3 in every 4 QR code scans resulted in users receiving product information, making this the most popular type of result across Europe. Germany ranked first for usage of QR codes with 18.6 percent of smartphone users making use of the service, ...
Do QR Codes Work Best in Magazines and Newspapers
Over 14.2 million smartphone users scanned a QR/Bar code, reaching 14.5 percent of the smartphone audience in EU5 (France, Germany, Italy, Spain and UK) during the three month average ending March 2012. More than half of the smartphone audience that ...
Extreme Couponing: Searching for the Deals
Growing up I will always remember our family’s Sunday paper routine: Dad would immediately open up the bundle and take out the Sports section, I would jockey with my brother for the Comics, and Mom would furiously attack the coupons with her sciss...
comScore and Telefonica Germany Announce Results of Connected Europe Study
comScore, Inc. (NASDAQ: SCOR) and Telefónica Germany presented the results of a study showing the shift in media consumption triggered by smartphones, tablets and other connected devices at the DLD (Digital Life Design) conference in Munich. To down...
French Mobile Users Share Product Information While in Retail Stores
In France, nearly 19 percent of mobile users texted or called friends or family about a product while being in a retail store during October 2011. The second most popular activity related to e-commerce while mobile users were in a store was to take a...
20 Million Americans Scanned a QR Code in October
20.1 million mobile phone owners in the U.S. used their device to scan a QR code in the three-month average period ending October 2011.
Handheld Shopping: How Mobile is Changing the Retail Environment Webinar
This webinar presents the latest trends in the mobile retail environment from the new comScore Mobile Retail Advisor report. In addition, we provide insights into today’s mobile shopper and highlight the opportunities and challenges that brands fac...