Comscore’s Carol Hinnant moderated a fireside chat with Matthew Davis, Head of US Sports Marketing for AB InBev at the Brand Innovators Sports Marketing Upfronts.
This three-day hybrid summit brought together marketing executives from Fortune 500 and other leading brands ahead of the "Big Game” to learn and share how they are leveraging the intersection of sport and entertainment to drive business results in an ever-changing landscape.
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