Comunicati stampa

29 mar 2012

Comscore Introduces Innovation to Validate Online Campaign Delivery in the UK

Comscore, Inc. (NASDAQ: SCOR) today announced the UK launch of its validated Campaign Essentials™ (vCE) product, a new measurement solution for validating digital ad delivery. vCE is an inn...
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28 mar 2012

Comscore Study Finds Professionally-Produced Video Content And User-Generated Product Videos Exhibit Strong Synergy in Driving Sales Effectiveness

Comscore, Inc. (NASDAQ: SCOR) and EXPO, the first consumer network focused on creating and distributing high impact product videos to drive engagement and conversion, today released the res...
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26 mar 2012

Comscore Releases Full Results of vCE™ Charter Study Involving 12 Leading U.S. Advertisers

Comscore, Inc. (NASDAQ: SCOR) today released full study results from its U.S.-based vCE Charter Study involving online advertising campaigns for 12 premium national advertisers. The study f...
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23 mar 2012

March Multi-Screen Madness: Smartphones and Tablets Drive 20 Percent of Web Traffic for First Round Games of NCAA Tournament

Comscore, Inc. (NASDAQ: SCOR) today released the results of a study of web usage related to the 2012 NCAA Tournament based on data from Comscore Device Essentials™. The study, which analyze...
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22 mar 2012

Number of European Smartphone Users Accessing News Surges 74 Percent Over Past Year

Comscore, Inc. (NASDAQ: SCOR) today released an overview of mobile news access across the five leading European markets (France, Germany, Italy, Spain and the United Kingdom) using the comS...
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21 mar 2012

Comscore MMX Ranks Top 50 U.S. Web Properties for February 2012

Comscore, Inc. (NASDAQ: SCOR) today released its monthly analysis of U.S. web activity at the top online properties for February 2012 based on data from the Comscore MMX service. V...
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21 mar 2012

Social Networking Eclipses Portals as the Most Engaging Web Activity in Latin America

Comscore, Inc. (NASDAQ: SCOR) today released its annual report on Latin America’s key digital trends of the past year and what they mean for the year ahead. The 2012 Latin America Digital F...
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19 mar 2012

Brazil’s Social Networking Activity Accelerates in the Past Year

Comscore, Inc. (NASDAQ: SCOR) today released its annual report on Brazil’s key digital trends of the past year and what they mean for the year ahead. The 2012 Brazil Digital Future in Focus...
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19 mar 2012

Forbes Leads the First Wave of Publishers to Adopt Comscore validated Campaign Essentials™ (vCE)

Forbes Media and Comscore, Inc. (NASDAQ: SCOR) today announced an agreement to implement viewable impression measurement across all display ad campaigns appearing on Forbes.com as part of it...
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16 mar 2012

Comscore Releases February 2012 U.S. Online Video Rankings

Comscore, Inc. (NASDAQ: SCOR) today released data from the Comscore Video Metrix service showing that 179 million U.S. Internet users watched nearly 38 billion videos of online video conten...
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