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Digital-native Millennials embrace ‘traditional’ media outlets

As the first true digital natives, Millennials’ online behaviour has been a source of fascination across the globe, the UK being no exception. In many ways, they embrace modernity – 80% of UK Millenni...

Mobile: dream destination for French Travel category, propelling Airbnb to...

French summertime delivers peak interest in travel, causing digital audiences to engage heavily with the category. With an audience of 30 million unique visitors in the country, travel websites reache...