May 8, 2017 - Event: comScore Webinar

Mobile's Hierarchy of Needs Webinar

During this presentation, Ben Martin, Global Marketing Insights Director at comScore looks at the current mobile trends across 9 countries and how consumer behaviours across mobile devices can be aligned with Maslow’s Hierarchy of Needs. Watch the full webinar on demand now.

Topics covered during this presentation: 

  • Overview of the global mobile landscape
  • How mobile consumption aligns with Maslow’s Hierarchy of Needs
  • Key categories seeing the greatest shifts in mobile usage
  • Top trends in social media and messaging apps
  • Opportunities and challenges for ongoing mobile growth

To learn more about how comScore can help you succeed in a mobile-first world, please visit www.comscore.com/mobile or contact us today for more information.