Comunicados de prensa

Comunicado de prensa abr. 8, 2014 | Share

comScore Releases February 2014 U.S. Online Video Rankings

comScore, Inc. (NASDAQ: SCOR) today released data from the comScore Video Metrix® service showing that 182.4 million Americans watched 49.2 billion online content videos in February, while the number of video ad views totaled 24.6 billion. Leer más

Por: Adam Lella Etiquetas: Ad Impressions, Engagement, Rankings, Video, YouTube

Comunicado de prensa abr. 4, 2014 | Share

comScore Reports February 2014 U.S. Smartphone Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR) today released data from comScore MobiLens® and Mobile Metrix®, reporting key trends in the U.S. smartphone industry for February 2014. Apple ranked as the top smartphone manufacturer with 41.3 percent OEM market share, while Google Android led as the #1 smartphone platform with 52.1 percent platform market share. Google... Leer más

Por: Adam Lella Etiquetas: Android, Apple, Mobile, Samsung, Smartphone

Comunicado de prensa abr. 4, 2014 | Share Advertising, Mobile, Multi-Platform, Social, Video,

comScore’s Latest White Paper 2014 U.S. Digital Future in Focus Available for Download

comScore, Inc. (NASDAQ: SCOR), a global leader in measuring the digital world, recently published its 2014 U.S. Digital Future in Focus white paper. The report, available to the public as a complimentary download, provides a year in review of the major shifts in digital consumer behavior that occurred in various online sectors, including mobile, social... Leer más

Por: Adam Lella Etiquetas: Advertising, e-Commerce, Mobile, Multi-Platform, Búsqueda, Social, Video

Comunicado de prensa abr. 3, 2014 | Share

comScore Launches Mobile Metrix® in Turkey for Reporting of Smartphone and Tablet Audiences

comScore, Inc. (NASDAQ: SCOR), a global leader in digital measurement and analytics, today announced the introduction of Mobile Metrix® in Turkey for reporting of mobile browser and app audiences on smartphones and tablets. This service can help publishers demonstrate the size and value of their mobile audiences and help media planners and buyers better... Leer más

Por: Ana Laura Zain Etiquetas: Android, iOS, Mobile, Smartphone, Tablets

Comunicado de prensa abr. 3, 2014 | Share

comScore Announces the Beta Release of Mobile Metrix® in the Netherlands for Reporting of Smartphone and Tablet Audiences

comScore, Inc. (NASDAQ: SCOR), a global leader in digital measurement and analytics, today announced the Beta launch of Mobile Metrix® in The Netherlands for reporting of mobile browser and app audiences on smartphones and tablets. Leer más

Por: Hélène Azevedo Etiquetas: Apps, Audience Measurement, Mobile

Comunicado de prensa mar. 31, 2014 | Share

comScore Innovates to Deliver Single Metric for Global Multi-Platform Audiences

comScore, Inc. (NASDAQ: SCOR) today announced an important audience measurement “first” in delivering a single unduplicated multi-platform global audience metric across desktop computers, smartphones and tablets. Leer más

Por: Hélène Azevedo Etiquetas: Audience Measurement, Multi-Platform, Newspapers, Smartphone, Tablets

Comunicado de prensa mar. 25, 2014 | Share

comScore Media Metrix® Ranks Top 50 U.S. Desktop Web Properties for February 2014

comScore, Inc. (NASDAQ: SCOR) today released its monthly ranking of U.S. desktop web activity at the top online properties for February 2014 based on data from the comScore Media Metrix service. For the third straight month, Americans flocked to tax websites as the season to file headed into full swing. February also brought about Valentine’s Day,... Leer más

Por: Adam Lella Etiquetas: Audience Measurement, Internet Use, Rankings, Web Traffic

Comunicado de prensa mar. 19, 2014 | Share

comScore Digital Analytix® Multi-Platform Awarded 2014 New Technology of the Year by Digital Analytics Association

comScore, Inc. (NASDAQ: SCOR) announced that its Digital Analytix Multi-Platform product was named 2014 New Technology of the Year by the Digital Analytics Association (DAA). comScore Digital Analytix Multi-Platform was one of five nominees in the category, and tied with Tealium’s AudienceStream for first place. Leer más

Por: Kate Dreyer Etiquetas: Awards, Big Data, Multi-Platform, Web Analytics

Comunicado de prensa mar. 18, 2014 | Share

comScore Releases February 2014 U.S. Search Engine Rankings

comScore, Inc. (NASDAQ: SCOR) today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in February with 67.5 percent of search queries conducted. Leer más

Por: Adam Lella Etiquetas: Bing, Google, Rankings, Búsqueda, Yahoo

Comunicado de prensa mar. 13, 2014 | Share

GroupM Italy Selects comScore as its Digital Ad and Audience Delivery Validation Partner of Choice

comScore, Inc. (NASDAQ: SCOR), a global leader in digital measurement and analytics, today announced that GroupM, WPP’s consolidated media investment management operation, and comScore are partnering to measure the effectiveness of digital advertising in Italy. Leer más

Por: Ana Laura Zain Etiquetas: Ad Impressions, Ad Networks, Ad Validation, Advertising

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