Precise audience insights into national, local, and VOD consumption on linear television

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Comscore TV: Measurement that matches modern media consumption

Local TV Measurement

Comscore TV Local provides local television measurement that accurately represents local audiences’ unique viewing behaviors.


National TV Measurement

Comscore TV National provides television buyers and sellers with precise, massive-scale measurement of national television programming and advertising.

Additional Television Products & Services

Local Market Definitions

Comscore Markets™ provides 210 local market definitions and universe estimates created using Comscore proprietary methodology.


TV Audience Optimization

The only planning solution built with Comscore TV’s massive, passively collected local and national viewing data baked right in.


Local Shopping Segmentation and Targeting

With Comscore Consumer Intelligence (CCI), understand what linear television and digital audiences are researching to buy, where they are shopping, and how they are interacting with media.


TV Pulse

Comscore TV Pulse is the only solution to deliver local and national viewing insights for every market within 48 hours.


Video-on-Demand Transaction Measurement

Seize the potential of video on demand with the census-level measurement of OnDemand Essentials®.


Exact Commercial Measurement

Exact Commercial Ratings™ for each individual commercial to help you precisely understand ad exposure and creative performance.


Advanced TV Analytics

Efficiently analyze advanced audience viewership across our expansive TV footprint with the Rapid Analytics Platform (RAP) API.


Tune-In Lift

Comscore Cross-Platform Tune-In Analyses measure the impact of advertising across platforms at driving TV program viewership.