Closed Loop Cross-Platform Audience Reach with Comscore
The Year of the Dragon unleashes a global celebration. Check out how social media celebrated Chinese New Year, 2024 in this easy-to-digest infographic. Read more
Fast Facts: Diwali 2023 on social media
Fast Facts: 2023 Masters® Tournament
2023 Grammys at a Glance
The Wrap on the Golden Globes 2023
Retail: ‘tis the season of the bargain hunter
What social marketers need to know for this year’s...
Game on! The FIFA World Cup kicks off
Traffic to health apps has increased by 29 percent...
Traffic to health apps has increased by 29 percent since 2018...
Fast Facts: 2022 Emmy Awards
Understanding the Typical OTT Home
As television and video viewing habits continue to evolve, we’ve seen an explosion in the adoption of OTT services by affluent young families. The typical OTT household is steaming more services and w...
Key Insights from Comscore's State of Digital Services Report
How mobile-first has paid off for Unicorn brands: An Insight into Billion D...
Radio, Maps and Instant Messengers Achieve Greater Audience Reach on Apps t...
Consumers use different devices depending on the digital task they are trying to accomplish, the type of media content they seek to engage with and their physical location at the time of consumption....
iPhone Users Earn Higher Income, Engage More on Apps than Android Users
Amazon & eBay Drive Heavy App Usage, While Multi-Channel Retailers Rely on...
Finnish Internet Users are Most Avid Consumers of Online News
92% of U.S. Time Spent with Photos Occurs on Mobile vs. Just 25% for Portal...