Events & Webinars

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Webinar December 31, 1969 Measuring for the Future

Measuring for the Future

In this presentation, CEO & Co-Founder Gian Fulgoni explains how to apply lessons learned in media measurement to advance the digital industry. Read More

Webinar December 31, 1969 The New Model for a New World: How comScore’s New Model advances media measurement in a dynamic, cross-platform world

The New Model for a New World: How comScore’s New Model advances media measurement in a dynamic, cross-platform world

We are at a cross-platform crossroads, and a new measurement model is needed to drive the industry forward. This presentation, unveils comScore’s approach to the future of cross-platform... Read More

Webinar December 31, 1969 Smarter and More Connected The Emerging Landscape of IoT and Connected Devices

Smarter and More Connected: The Emerging Landscape of IoT and Connected Devices

Today’s modern living room features a multitude of connected devices, including significant innovation and adoption in the Internet of Things (IoT) and Over-the-Top (OTT) landscape.... Read More

December 31, 1969

Understanding the Customer Journey: A Fast-Moving Consumer Goods Company Case Study

This case study looks at how a world-leading, Fast-Moving Consumer Goods (FMCG) Advertiser used comScore custom solutions to better understand the profile of their online consumer and... Read More

Webinar December 31, 1969 UKOM Insights - UK Digital Market Overview March 2017

UKOM Insights - UK Digital Market Overview March 2017

The UKOM Digital Marketing Overview shares insights into what the UK Population is doing online by providing a quarterly top-line snapshot of audience behaviour across devices. UKOM... Read More

Webinar December 31, 1969 State of the US Online Retail Economy in Q1 2017

State of the U.S. Online Retail Economy in Q1 2017

In this presentation, comScore SVP of Marketing & Insights Andrew Lipsman examines the latest online retail trends and their impact on retailers going forward. Read More

Webinar December 31, 1969 Beyond Brick and Mortar Retail in the Digital Space

Beyond Brick and Mortar: Retail in the Digital Space

Each month comScore creates a Data Insight presentation on a different topic in digital. In this April 2017 edition, the topic is retail. Read More

Webinar December 31, 1969 comScores State of Digital TV and IoT 2017

comScore's State of Digital, TV and IoT (2017)

Co-founder and CEO Gian Fulgoni spoke about mobile, social, TV, advertising and more at the recent SunTrust Internet and Digital Media Conference. Read More

December 31, 1969

Which global internet markets are the most ‘mobile first’?

In our recent report, Mobile’s Hierarchy of Needs, we revealed that mobile devices (smartphones and tablets) represent over 60% of digital time in all markets studied, but it was... Read More

Webinar December 31, 1969

Mobile's Hierarchy of Needs Webinar

During this presentation, Ben Martin, Global Marketing Insights Director at comScore looks at the current mobile trends across 9 countries and how consumer behaviours across mobile... Read More

December 31, 1969

comScore Expanding Total Home Cross Screen Measurement

comScore national TV sales SVP Carol Hinnant explains how the company has upgraded its cross-platform media measurement - and what's coming next. Read More

December 31, 1969

Local TV Will Take National Spending: comScore’s Walsh

Walsh says comScore’s 100 million-person US panel is going to be merged with a tagged approach to measurement so that TV operators can count viewers, even if they are watching from... Read More

December 31, 1969 Viewability

Fireside Chat with Lyle Schwartz and Aaron Fetters

In April 2017, our own Aaron Fetters sat down for a fireside chat with GroupM’s Lyle Schwartz. Below, hear them discuss the latest issues facing the industry, including the role viewability... Read More

Webinar December 31, 1969 A New Model For Cross-Platform Measurement

A New Model For Cross-Platform Measurement

At the Future TV Advertising Forum Canada, our CEO Gian Fulgoni spoke about the new model for cross-platform measurement. Read More

December 31, 1969

In-Target, Viewability and Invalid Traffic: Campaign benchmarks across the globe

In many markets throughout the world, the spotlight has increased on campaign validation as the industry, and particularly advertisers, are placing growing importance on knowing that... Read More

December 31, 1969 U.S. iPhone Ownership Reaches All-Time High on Strength of iPhone 7

U.S. iPhone Ownership Reaches All-Time High on Strength of iPhone 7

Apple currently has more iPhone users in the U.S. than at any point in history, and it’s been the iPhone 7 models driving its most recent growth push. As reported in comScore’s... Read More

December 31, 1969

"Measuring Television in the Programmatic Age" – comScore in the Journal of Advertising Research

As the media landscape has grown more complex and fragmented, the need for a radically new approach to cross-platform audience measurement has never been more urgent. Read More

December 31, 1969

Infographic: Understanding ‘mobile first’ consumer behaviours

A recent comScore report, Mobile’s Hierarchy of Needs, details how consumer behaviour on smartphone and tablet devices can be aligned with Maslow’s Hierarchy of Needs. Read More

Webinar December 31, 1969 Introducing Expanded Mobile and New Multi-Platform Measurement in Indonesia

Introducing Expanded Mobile and New Multi-Platform Measurement in Indonesia

We are pleased to have hosted the comScore Indonesia Exclusive Event at the InterContinental Jakarta MidPlaza on 30 March 2017, to share more about the launch of new multi-platform... Read More

December 31, 1969 OTT Breaks Out of Its Netflix Shell

OTT Breaks Out of Its Netflix Shell

The increasing adoption of TV-connected digital streaming devices has clearly transformed the way audiences view content on their televisions today. For many, this transition to watching... Read More

December 31, 1969

Brand Safety: Another Case for Increased Trust & Transparency in Digital Advertising

comScore is working closely with industry partners to foster greater trust and transparency. We recently announced that we are working with YouTube on brand safety to give advertisers... Read More

Webinar December 31, 1969 Mobile’s Hierarchy of Needs

Mobile’s Hierarchy of Needs

The concept of ‘mobile first’ is no longer exclusive to technology-focused businesses and consumers, but is the default position for a growing number of internet users, who now... Read More

December 31, 1969 Record 2016 at North American Box Office Proves Continued Enthusiasm for Movie-Going Experience

Record 2016 at North American Box Office Proves Continued Enthusiasm for Movie-Going Experience

With a record $11.4 billion in domestic box office revenue reported by comScore for 2016, the continued relevance and viability of the theatrical experience remains unquestioned. To... Read More

December 31, 1969

Fantastic Franchises at the Summer Box Office

With summer movie season quickly approaching, discover the hottest franchises at the box office. Read More