Rankings

October 23, 2015

comScore Ranks the Top 50 U.S. Digital Media Properties for September 2015

RESTON, VA, October 23, 2015 – comScore, Inc. (NASDAQ: SCOR), a global media measurement and analytics company, today released its monthly ranking of U.S. online activity at the top digital media properties for September 2015 based on data from the comScore Media Metrix® and Media Metrix® Multi-Platform services. Google Sites ranked as the top multi-platform property with 245.1 million unique visitors/viewers across desktop and mobile, while also ranking as the top desktop property with 208.3 million visitors. AddThis topped the Ad Focus ranking with a U.S. desktop internet reach of 86.4 percent.

comScore Top 50 Multi-Platform Properties (Desktop and Mobile)
September 2015
Total U.S. – Home and Work Locations
 Source: comScore Media Metrix Multi-Platform
Rank Property

Unique Visitors/Viewers

(000)

  Rank Property

Unique Visitors/Viewers

(000)

  Total Internet : Total Audience  258,127        
1 Google Sites 245,067   26 SheKnows Media 83,282
2 Facebook 215,869   27 Pinterest.com 82,270
3 Yahoo Sites 209,770   28 WordPress.com* 81,359
4 Amazon Sites 187,612   29 WebMD Health 77,411
5 Microsoft Sites 180,047   30 BuzzFeed.com 77,309
6 AOL, Inc. 169,760   31 Vimeo 71,105
7 CBS Interactive 148,551   32 About 69,398
8 Apple Inc. 139,925   33 TripAdvisor Inc. 69,386
9 Comcast NBCUniversal 139,862   34 Answers.com Sites 68,868
10 Mode Media 138,466   35 Zillow Group 67,844
11 Twitter 119,574   36 Adobe Sites 67,334
12 Wikimedia Foundation Sites 118,479   37 New York Times Digital 66,671
13 Linkedin 114,693   38 Meredith Digital 65,877
14 Turner Digital 114,580   39 NFL Internet Group 63,768
15 Time Inc. Network (U.S) 108,882   40 Cox Enterprises Inc. 62,748
16 Weather Company, The 101,781   41 Vox Media 62,623
17 Gannett Sites 101,443   42 Mail Online / Daily Mail 61,394
18 eBay 96,984   43 craigslist, inc. 61,222
19 Hearst Corporation 94,498   44 Scripps Networks Interactive Inc. 61,026
20 ESPN 94,382   45 Fox Sports Digital - Sporting News Media 60,856
21 Conde Nast Digital 91,247   46 Netflix Inc. 60,552
22 Yelp 88,782   47 Target Corporation 59,712
23 Wal-Mart 86,760   48 WashingtonPost.com 59,153
24 PayPal 86,535   49 Purch 57,012
25 Pandora.com 84,822   50 Fox News Digital Network 56,546

  

comScore Top 50 Properties (Desktop Only)
September 2015
Total U.S. – Home and Work Locations
 Source: comScore Media Metrix
Rank Property

Unique Visitors

(000)

  Rank Property

Unique Visitors

(000)

  Total Internet : Total Audience  232,978        
1 Google Sites 208,325   26 Adobe Sites 34,066
2 Yahoo Sites 147,949   27 Conde Nast Digital 33,660
3 Facebook 143,354   28 Dropbox Sites 33,595
4 Microsoft Sites 142,603   29 ESPN 32,074
5 Amazon Sites 105,734   30 Purch 32,005
6 AOL, Inc. 95,828   31 Pinterest.com 30,761
7 Mode Media 74,326   32 WebMD Health 29,622
8 CBS Interactive 67,225   33 Weather Company, The 29,524
9 Wikimedia Foundation Sites 57,827   34 New York Times Digital 29,228
10 eBay 53,943   35 SheKnows Media 28,358
11 Comcast NBCUniversal 53,656   36 Answers.com Sites 27,831
12 Apple Inc. 53,012   37 Zillow Group 27,819
13 Turner Digital 51,349   38 Meredith Digital 25,665
14 Linkedin 42,812   39 Verizon Communications Corporation 25,387
15 Time Inc. Network (U.S) 41,468   40 Ziff Davis Tech 25,341
16 Gannett Sites 41,191   41 Netflix Inc. 24,476
17 Wal-Mart 40,477   42 Target Corporation 24,186
18 craigslist, inc. 40,433   43 Vox Media 23,222
19 Ask Network 39,032   44 AT&T, Inc. 23,041
20 Hearst Corporation 38,996   45 Fox News Digital Network 23,033
21 TripAdvisor Inc. 38,174   46 IDG Network 22,866
22 Twitter 36,819   47 JPMorgan Chase Property 22,425
23 About 36,624   48 Expedia Inc 21,927
24 PayPal 36,604   49 Dictionary.com Network 21,701
25 Yelp 35,862   50 WashingtonPost.com 21,636

 

comScore Ad Focus Rankings (Desktop Only)
September 2015
 Total U.S. – Home and Work Locations
 Source: comScore Media Metrix
Top 30 Syndicated Ad Focus Entities   Top 20 Ad Networks/Buy Side Networks
Rank Property Unique Visitors (000) % Reach   Rank Property Unique Visitors (000) % Reach
  Total Internet : Total Audience  232,978 100.0          
1 AddThis 201,391 86.4   1 Google Ad Network** 219,640 94.3
2 Google 198,088 85.0   2 Yahoo Audience Network** 208,161 89.3
3 Taboola 185,226 79.5   3 Conversant** 197,796 84.9
4 Yahoo Sites 147,949 63.5   4 Criteo** 194,662 83.6
5 Outbrain 145,754 62.6   5 RadiumOne** 186,423 80.0
6 ShareThis 142,511 61.2   6 Exponential** 169,566 72.8
7 Facebook.com 141,223 60.6   7 Collective Display** 162,314 69.7
8 MSN 125,241 53.8   8 Amobee** 151,902 65.2
9 YouTube.com 109,104 46.8   9 RhythmOne** 145,461 62.4
10 AOL, Inc. 95,828 41.1   10 Gamut - Network** 140,313 60.2
11 Amazon.com* 91,653 39.3   11 Advertising.com** 137,433 59.0
12 Windows Live 74,596 32.0   12 SourceKnowledge Video Network** 128,717 55.2
13 Mode Media 74,326 31.9   13 Rocket Fuel** 111,565 47.9
14 Linkedin 42,812 18.4   14 Media.net Contextual Ads** 84,220 36.1
15 Gannett Sites 41,191 17.7   15 Specific Media** 70,896 30.4
16 Ask Network 39,032 16.8   16 Undertone Networks** 66,655 28.6
17 CNN Brand 38,160 16.4   17 Choicestream** 66,090 28.4
18 Walmart.com 37,287 16.0   18 GumGum** 58,295 25.0
19 CBS News 37,266 16.0   19 AdBlade Network** 55,342 23.8
20 About 36,624 15.7   20 AcuityAds** 50,785 21.8
21 Yelp 35,862 15.4    
22 Blogger 35,853 15.4   Top DSP/SSP/Ad Exchange Entities
23 Twitter.com 35,426 15.2   1 Fulcrum5** 192,822 82.8
24 NBC News Digital 33,902 14.6   2 OpenX** 155,409 66.7
25 TripAdvisor.com* 33,785 14.5   3 Rubicon Project** 138,950 59.6
26 ESPN 32,074 13.8   4 engage:BDR** 21,428 9.2
27 Purch 32,005 13.7    
28 Apple.com 31,148 13.4  
29 WebMD Health 29,622 12.7  
30 New York Times Digital 29,228 12.5  
                     

Reach % denotes the percentage of the total internet population that viewed a particular entity at least once in September. For instance, Yahoo Sites was seen by 63.5 percent of the 233 million desktop internet users in September.
* Entity has assigned some portion of traffic to other syndicated entities.

** Indicates that the entity is an advertising network.

For more information: Request a Demo of Media Metrix Multi-Platform

About comScore Media Metrix Multi-Platform
comScore Media Metrix Multi-Platform offers comprehensive reporting on more than 300,000 digital media entities, including their unduplicated audience size, demographic composition, engagement, performance within key user segments and behavioral trends. All of these metrics are measured across multiple digital media platforms, including desktop computers, smartphones and tablets, and content delivery vehicles, including websites, videos and apps. These platforms are unified using both panel- and census-based methods to deliver a holistic view of media companies’ total digital populations.

About comScore Media Metrix
comScore Media Metrix provides industry-leading Internet audience measurement services that report details of online media usage, visitor demographics and online buying power for the home, work and university audiences on desktop computers across local U.S. markets and across the globe. comScore Media Metrix reports are used by financial analysts, advertising agencies, publishers and marketers. comScore Media Metrix syndicated ratings are based on industry-sanctioned sampling methodologies.

About comScore
Founded in 1999 and headquartered in Reston, Virginia, comScore, Inc. (NASDAQ: SCOR) is a global media measurement and analytics company that makes audiences and advertising more valuable. comScore helps media buyers and sellers understand and make decisions based on how consumers use different media, such as TV, video, mobile, desktop and more. Through its products and partnerships, comScore helps its more than 2,500 clients understand their audiences, know if their advertising is working, and access data where they want and need it. Please visit www.comscore.com to learn more.

Tags: Ad Networks, Multi-Platform