More Insights

NCAA Men’s Basketball Scores Big on Social Media & Local TV

Top Esports Teams on Social: Rankings Now Available on Comscore

Let the Madness Begin: Social Brackets

Explore the brackets of top performing social platforms, pages, team & influencers and posts through our latest March Madness tournament-style infographic. With the Men’s and Women’s NCAA college bask...

Key Moments from the Paralympics on Social Media

Winter Athletes Skyrocket on Social

Brand Innovators Sports Marketing Upfronts

Comscore’s Carol Hinnant moderated a fireside chat with Matthew Davis, Head of US Sports Marketing for AB InBev at the Brand Innovators Sports Marketing Upfronts.

What’s Trending Leading Up to the Super Bowl: A National and Local Story of...

California Rivals: Analyzing the 2021 National League Division Series Dodge...

Report: The Premier League - State of Social and Home Kit Campaign Performa...

Navigating Limited Ad Spaces During Key Events

March Madness 2021 Analysis: How Ad Placement Analytics Can Empower Campaig...

Looking Ahead to the Tokyo Olympics: What TV Media Buyers Can Learn from TV...

The Power of Sports Storytelling

Sports and Stories: A Q&A With Renata Policicio, VP of Research & Insights...

Let’s Play Ball - Social Baseball to Supercharge Your Social

3 Points to Consider when Posting Branded Content in the New Normal of 2020

Thinking Beyond the Playbook

Gaming & Esports Move from Niche to Center Stage