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Comscore (NASDAQ: SCOR) today announced a new solution, in conjunction with Information Resources, Inc. (IRI), that measures the effectiveness of online advertising campaigns in building sa... Read more
Comscore (NASDAQ: SCOR) today announced the launch of Comscore AdEffx™, an integrated campaign effectiveness measurement suite that enables clients to accurately “measure what matters” depe... Read more
For the first time ever, advertisers will now be able to see the direct impact that in-game advertisements have on consumer online behavior, thanks to a new research partnership between Mass... Read more
Comscore, Inc. (NASDAQ: SCOR) today released the results of a study of U.K. online display advertising on social networking sites, based on data from the Comscore Ad Metrix service. The stu... Read more
Comscore, Inc. (NASDAQ: SCOR) today announced that it has been selected as a winner of the 2009 Chicago Innovation Awards. The eighth annual competition honors significant innovations and h... Read more
Comscore, Inc. (NASDAQ: SCOR) today released the results of a study of locally targeted online display advertising across four major U.S. markets: Atlanta, Chicago, San Francisco and Washin... Read more
Comscore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world today released the results of an update to its highly publicized “Natural Born Clickers” research, originally conducted... Read more
Comscore, Inc. (NASDAQ: SCOR) today announced the U.K. launch of Comscore Ad Metrix, a breakthrough service in digital media campaign planning and buying that provides comprehensive insight... Read more
RESTON, VA, October 30, 2008 – Comscore, Inc. (NASDAQ: SCOR) today announced the introduction of Comscore Extended Web measurement (CXW), a major extension of its flagship Media Metrix au... Read more
RESTON, VA, August 26, 2008 – Comscore, Inc. (NASDAQ: SCOR) today released its June ranking of the top online display ad publishers and advertisers, based on data from the Comscore Ad Metri... Read more
RESTON, VA, June 11, 2008 – Comscore, Inc. (NASDAQ: SCOR) today released a study based on data from the Comscore Ad Metrix service that analyzes online display advertising by quick-serve re... Read more
RESTON, Va., June 10, 2008 – Comscore, Inc. (NASDAQ: SCOR) today announced the addition of Acxiom’s PersonicX segments to the Comscore Segment Metrix service for the U.S. market. This powe... Read more
RESTON, VA, March 27, 2008 – Comscore, Inc. (NASDAQ: SCOR) today released a study using data from the Comscore Ad Metrix service that examines online advertising by auto manufacturers in Ja... Read more
SEATTLE, Wash March 6, 2008 — M: Metrics, the mobile media authority, today unveiled M:Ad, its competitive tracking service for mobile advertising, in the United Kingdom, revealing the first... Read more
RESTON, VA, September 24, 2007 – Comscore, Inc. (NASDAQ: SCOR) today announced the introduction of Comscore Ad Metrix Publisher, a new service that provides critical insight into the online... Read more
RESTON, VA. February 9, 2007 – Comscore Networks, a leader in the measuring the digital age, today released the results of a survey that quantifies Americans’ attitudes and opinions related... Read more
RESTON, VA. February 2, 2007 – Comscore Networks, a leader in the measuring the digital age, today released the results of a survey of more than 1,500 Americans’ attitudes and opinions rela... Read more
RESTON, VA, May 23, 2006 – Comscore Networks today released an analysis based on its newly launched Video Metrix service, the first-ever monthly reporting of consumer video consumption of bo... Read more