Audience Recommendations for Every Vertical
As the world becomes more mobile-oriented than ever before, consumers are increasingly using mobile devices to conduct a greater share of vehicle research. New research from Comscore (Nasdaq... Read more
Spending and engagement across the retail sector continues to fluctuate across categories as millions of Americans remain at home during the COVID-19 pandemic. That’s according to new resear... Read more
Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced that it has just reached a landmark milestone of having 1,000 loca... Read more
The latest insights from Comscore show that while certain retail categories saw significant decreases in visitation and consumer spending, overall spending and visitation to online retail in... Read more
New consumer survey results from Comscore offers a broad look at how U.S. consumers are spending their time during the COVID-19 pandemic. The data, sourced from over 10,000 online consumers... Read more
Comscore today announced a new series of weekly custom reporting options to better understand rapidly-changing consumer behaviors in our new social-distancing world. Read more
The latest information from Comscore shows that television viewing – particularly at the local level – continues to rise as millions of Americans enter a new month remaining mostly indoors t... Read more
Campaigning for the House of Representatives is in full swing across the country, and voters in every Congressional district are already tuning in. That’s why Comscore is excited to announce... Read more
94% of adults who accessed the internet in the UK also accessed a consumer finance website or app in December 2019; fintech apps such as Revolut are among the fastest growing finance apps. Read more
Comscore today announced a multi-year partnership with all 27 CBS Local Television Stations. Under the agreement, the stations will be continuing their use of Comscore local television and a... Read more
Comscore today announced a two-year agreement to provide Publishers Clearing House with digital audience measurement. The agreement will provide Publishers Clearing House with access to Coms... Read more
Comscore today announced an agreement to provide Quincy Media’s KWWL & KTIV with measurement services for their NBC & CW television stations in Cedar Rapids-Waterloo & Sioux City, IA. Read more
Comscore’s latest advertising report, created in partnership with Campaign, reveals that advertisers are missing out on valuable audiences. Read more
Comscore’s latest study shows that despite UK consumers accessing over a thousand news sites in July 2019, for any given user, their preferred news site captured 84% of their news consumptio... Read more
Comscore announced today that it has joined with Adobe, Google and Oracle Data Cloud to introduce privacy-focused connected TV (CTV) audience segments that align with Interactive Advertising... Read more
Comscore, a trusted partner for planning, transacting and evaluating media across platforms, today announced the release of its 2019 Online Dating in the UK report, which reveals insights in... Read more
Comscore, a trusted currency for planning, transacting and evaluating media across platforms, and Xandr, AT&T’s advanced advertising and analytics company, today announced that Comscore will... Read more
Comscore and Lockwood Broadcast Group, a local broadcast television company based in Hampton Roads, Va., today announced a long-term agreement for Comscore to exclusively provide measurement... Read more