Press Releases

23 Jun 2022

Horizon Media to Test Comscore Local TV Measurement Data as New Form of Currency

Comscore, Inc. today announced that Horizon Media is testing Comscore’s local TV measurement solution as a new form of currency for 2023 planning and buying.
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12 Apr 2022

Comcast's Effectv Taps Comscore for Local TV Measurement Currency

Comscore and Effectv announced today that Effectv will be using Comscore’s local TV measurement solution as a new form of currency.
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17 Mar 2022

Comscore and Standard Media Index Launch First Effective Cost-per-Thousand (eCPM) Metric for National Linear Television Ad Spend

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, is partnering with Standard Media Index, the authority for media spend and pricin...
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9 Mar 2022

WideOrbit and Comscore Expand Partnership to Power Next Generation Automated TV Buying and Selling at Scale

Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, and WideOrbit, the market leader in broadcast TV and radio inventory and revenue...
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27 Jan 2022

Comscore Announces Renewal and Expansion of Gray Television Partnership

Comscore today announced a renewed and expanded agreement to provide Gray Television, a leading local television broadcaster, with the full suite of Comscore’s local market currency tools, i...
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18 Jan 2022

Entravision Kicks Off 2022 with Addition of Comscore’s Census-Based Local Audience Measurement for Palm Springs Market

Comscore and Entravision Communications Corporation today jointly announced a new agreement for local audience measurement. Under the terms of the agreement, Entravision will use Comscore’s...
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5 Jan 2022

Comscore Everywhere Launches as a New Standard for Single-Source Cross-Platform Measurement

Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is excited to introduce ‘Comscore Everywhere,’ a true single-source unified cross-...
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15 Nov 2021

Comscore Consumer Intelligence is Now Available in all 210 Local Markets Monthly

Comscore (NASDAQ: SCOR), a trusted partner to more than 3,000 clients across local stations, national networks, station groups, advertising and media agencies, and the entire Movies ecosyste...
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10 Nov 2021

Comscore Announces Expansion with American Spirit Media for Local Television Currency Measurement

Comscore (Nasdaq: SCOR), a trusted partner to more than 3,000 clients across local stations, national networks, station groups, advertising and media agencies, and the entire Movies ecosyste...
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5 Nov 2021

Comscore Selected by Univision to Provide Next-Generation Linear Audience Measurement in Three Key Markets

Comscore (Nasdaq: SCOR), a trusted partner to more than 3,000 clients across local stations, national networks, station groups, advertising and media agencies, and the entire movies ecosyste...
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15 Sep 2021

Comscore Advances New Personification Methodology Development to Deliver State-of-the-Art Co-Viewing Measurement

New approach is enhancing Comscore’s strategy of using massive and passive data assets as the foundation for stability in audience measurement across platforms
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8 Sep 2021

Comscore Signs New Agreement with Fuse Media for TV Measurement

Comscore today announced an agreement to provide Fuse Media, a Latino-owned entertainment company, with Comscore’s National TV audience measurement for their linear Fuse channel. Under the m...
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1 Sep 2021

Comscore Signs New Agreement with Cornerstone Media Group for Local TV Measurement

Comscore today announced that it has signed a new agreement with Cornerstone Media Group (CMG), a DRTV industry leader, for local television measurement.
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9 Aug 2021

Comscore to Provide Deduplicated Connected TV Measurement for YouTube and YouTube TV

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced it will be incorporating YouTube and YouTube TV measurement into...
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6 Aug 2021

Comscore Announces Expanded Relationship with Fox

Comscore today announced it has expanded and extended its relationship with Fox Corporation which includes Comscore’s National TV measurement. The multi-year agreement comes as a result of C...
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21 Jul 2021

Comscore Provides Preferred Method for Local Audience Measurement Currency to Spectrum Reach

Comscore today announced Spectrum Reach is transitioning to the use of Comscore as its preferred source for local audience measurement currency, beginning in its Southeast region.
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13 Jul 2021

SQAD Integrates Comscore Television Currency into MediaCosts

Comscore, in partnership with SQAD LLC., today announced an expansion of the MediaCosts platform to integrate Comscore’s national and local measurement information into SQAD’s ad cost resear...
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15 Jun 2021

Comscore Announces Exclusive Multiyear TV Measurement Deal with Global Sports Marketing Agency Octagon

Comscore today announced that Octagon, the world's leading marketing and talent-management agency in sports , has signed a multiyear agreement to utilize Comscore’s TV data for planning, buy...
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