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Beyond the Like

As social media becomes a more integral part of a comprehensive online marketing strategy, brands continue to look for ways to more effectively measure their successes in using this platform to extend...

European Engagement with News/Information Sites Ascends with Age

In Europe, a total of 317.7 million unique visitors accessed News/Information sites for an average of 59.1 minutes per visitor during January 2012. A demographic analysis of visitors consuming news/in...