- 2015年11月27日

Programmatic in the Real World

演讲者: Guido Fambach, Senior Vice President Northern and Central EMEA

With rapid growth in programmatic ad spend, there's an increased need for transparency and trust in programmatic.

In this presentation, held at Danske Medier's Programmatic buying in Scandinavia 2015 seminar, Guido shared the importance of addressing fraud, viewability in understanding the true value of a digital ad.

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