Comscore to Present State of Gaming Webinar on Esports, Gaming and Livestreaming Behaviors. Webinar offers insights to help advertisers connect with today’s evolving gaming audiences Leer más
New research from Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, finds a modest recovery in the automotive industry is ongoing, a... Leer más
Amidst stock market volatility and uncertainty during the COVID-19 pandemic, new research from Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media acros... Leer más
Comscore and Gem Shopping Network, today announced an agreement for the use of Comscore’s television audience measurement for the growing shopping network. Leer más
As millions of Americans adjusted to working from home and having to practice distance learning due to the COVID-19 pandemic, new research from Comscore shows engagement with streaming servi... Leer más
As over-the-top (OTT) viewing continues to be a mainstream behavior in the United States, the OTT industry is evolving. That is why Comscore is excited to present its 2020 installment of the... Leer más
As Americans continue to seek entertainment while complying with pandemic public health safety measures, new research from Comscore shows gaming audiences are engaging more through desktop a... Leer más
The latest insights from Comscore shows that consumers are seemingly still not ready to think about travel plans amid the ongoing COVID-19 pandemic. The continuing depressed visitation volum... Leer más
Average U.S. household watched 16 on-demand titles in March; fitness content up 147 percent. Leer más
As the world continues to confront the Coronavirus pandemic, the auto industry is preparing for a disruption in its business, with manufacturers already announcing plant shutdowns. Against t... Leer más
Comscore is excited to be collaborating with Syracuse University's S.I. Newhouse School of Public Communications researchers to identify the key variables that may determine advertising avoi... Leer más
Comscore today announced the top broadcast and cable television programs for viewer engagement for the week ending January 5, 2020 Leer más
Comscore’s latest advertising report, created in partnership with Campaign, reveals that advertisers are missing out on valuable audiences. Leer más
Comscore’s latest study shows that despite UK consumers accessing over a thousand news sites in July 2019, for any given user, their preferred news site captured 84% of their news consumptio... Leer más
Traditional food retailers feature in the list of top desktop sites. On the other hand, the list of top mobile apps consists of food delivery services such as Just Eat, and fast food click a... Leer más
Comscore, a trusted currency for planning, transacting and evaluating media across platforms, today announced the full unification of its digital audience measurement data in Comscore’s expl... Leer más
Comscore, Inc. today announced the launch of Video Metrix® Multi-Platform in Indonesia. This launch will provide a single, unduplicated measure of digital video consumption across smartphone... Leer más
Comscore, Inc. today announced the Indian launch of Video Metrix® Multi-Platform (VMX MP) providing a single, unduplicated measure of digital video consumption across smartphone, tablet and... Leer más