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Data Gem 6月. 29, 2016 | Share

広告に関するベンチマーク(2016年第1四半期)

広告に関するベンチマーク(2016年第1四半期)

広告ブロック、無効なトラフィック、ビューアビリティがキャンペーンの配信に与える影響について さらに表示する

Data Gem 4月. 15, 2016 | Share

Horror At The Box Office

Horror

Horror At The Box Office さらに表示する

Data Gem 2月. 16, 2016 | Share

How mobile-first has paid off for Unicorn brands: An Insight into Billion Dollar Companies

How mobile-first has paid off for Unicorn brands: An Insight into Billion Dollar Companies

The so called “unicorns”—private companies valued at $1 billion or more that were once considered a myth, today are seemingly everywhere, embraced by a new digital-savvy generation. さらに表示する

Data Gem 10月. 1, 2015 | Share

Famous Family Movies

Family Movies

A gathering of memorable movie & TV families. さらに表示する

Data Gem 9月. 1, 2015 | Share

Are You Ready For Some Football?

Football-Themed-Movies

Keeping score in football-themed movies & TV everywhere さらに表示する

Data Gem 8月. 1, 2015 | Share

Back To School

The look at school themed movies and TV that made the grade さらに表示する

Data Gem 6月. 1, 2015 | Share

Dog Days of Summer

Pet-ThemedMovies

Pet-themed movies & TV everywhere さらに表示する

Data Gem 5月. 1, 2015 | Share

Jurassic Journey Across Screens

Dinosaur Movies

Jurassic Journey Across Screens さらに表示する

Data Gem 3月. 27, 2015 | Share

U.S. Display Ad Viewability Rates Won’t Budge, Still at 46% in 2014

Percentage of Viewable Ad Impressions US

Ensuring that online ads are viewable has become a rallying cry for advertisers and publishers have been working hard to improve their inventory on this dimension. Website design and inventory placement are being tested and optimized to make sure their ads are likely to be in-view. Despite their best efforts, display ad viewability rates did not budge... さらに表示する

Data Gem 3月. 3, 2015 | Share

TV & Digital Video Everywhere: Measuring Multi-Platform, Time-shifted Video Viewing

TV and Video everywhere

Over the past few years, consumers have drastically altered their video viewing habits, taking advantage of the many platforms available to watch video, whenever and wherever they want. For content owners to get credit for these audiences and for advertisers to accurately plan multi-platform campaigns, the ecosystem must transact on consistent and trusted... さらに表示する