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The Importance of Mobile and Multi-Platform Measurement in India

As with the majority of global markets, the number of users accessing the internet via desktop devices has remained relatively static in India in the last couple of years, but to take this as a sign o...

Apparel Spending Shifting to Online Channels Faster than Total Retail Dolla...

Brick-and-mortar retail stores are closing at their fastest pace in years, and it’s apparel companies that are bearing the brunt of this fallout. Despite a healthy economy and consumer sentiment more...