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Q2 M-Commerce Explodes to 47% Y/Y Gain: What it Means for the Growth of Mob...

Next iPhone Release Has Potential for a Huge Upgrade Cycle

Does Snapchat’s Strength Among Millennials Predict Eventual Mainstream Succ...

Snapchat made headlines last November by reportedly turning down a $3 billion acquisition bid, which left digital armchair quarterbacks everywhere questioning the decision. For a company with no reven...

The State of Social Media in Mexico

IAB Peru Interviews Jodi McDermott, Comscore Group VP

Is Mobile Bringing About the Death of the PC? Not Exactly

There have been no shortage of recent media coverage about mobile eating the web, and Comscore’s latest report about mobile apps now accounting for more than half of digital time spent has probably co...

When Mobile Web Dominates Apps in an App-Dominated World

The Perils of Survey Data in Cross-Platform Measurement

Major Mobile Milestones in May: Apps Now Drive Half of All Time Spent on Di...

Amazon’s First Try at the Smartphone Market Doesn’t Mean it’s New to Mobile

Telecoms.com Interview with Brian Jurutka

If a Digital Ad Falls in the Wrong Place, Does It Make an Impression?

Six Questions: Gian Fulgoni, Comscore

Keeping Ahead of Non-Human Traffic: A Q&A with Brian Pugh

Understand Campaign Delivery Beyond Demographics with vCE Behavioral Segmen...

Viewability: The Evolution of Digital Advertising: From Direct Response to...

Internal Optimization – A Solid Path to External Monetization of Mobile Ope...

Digital Analytix Focus: A Simplified User Interface for Actionable Business...