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Reconciling Comscore’s and Google’s Paid Click Data

Take over TV

Online is the New Primetime

The Advertising Research Foundation’s 54th Annual Meeting and Convention just concluded in New York City. This was a watershed event, with over 700 paid attendees sharing presentations over three days...

The Offline Impact of Online Advertising

Obama Ahead of the Online Advertising Curve

Universal Search: a First Look at the Data

Earlier this year on this blog, I promised to share data about Universal Search. Below is the industry’s first look at the data, shown for the first time publicly at Search Engine Strategies NYC las...

OMMA Hollywood Presentation

Interview at OMMA Hollywood

Google Redux

Why Google's surprising paid click data are less surprising

Measurement of Online Advertising ROI: The 100% Solution

The Ugly Reality of Using Site Server Data for Media Planning

E-marketing Effectiveness Benchmarks for the Pharmaceutical Industry

Interactive Treemap of the Internet

The Internet is a Gamechanger in the 2008 Presidential Race

Recent Interview with Eric Enge

Radiohead Redux

Where The Buys Are: Ads Live On Pages

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© 2025 Comscore, Inc.

  • 京ICP备11021706号
  • Privacy Policy
  • Consumer Health Data Privacy Notice
  • Do not sell my personal information
  • 联系我们