Comscore is the trusted source for local media measurement
Complete Local Market Coverage
Gain valuable insight into the specific geographies you care most about with measurement coverage in all local markets to help you understand how your key audience is consuming media.
Stability
Comscore's TV measurement footprint is comprised of more than 35M U.S. households across all local markets, making our TV viewership data stable and consistent, and most importantly, reliable.
Advanced Audiences
Comscore Advanced Audiences™ allow you to go beyond age/gender to find and reach high-value audiences based on behaviors, interests and lifestyles.
Local Television Solutions
Comscore Local Television solutions provide television measurement that accurately represents local audiences’ unique viewing behaviors.
Powered by Comscore Advanced Audiences, our local television solutions combine real-world TV viewership information with valuable, advanced household-level consumer and demographic behavior data, allowing buyers and sellers to access the metrics that matter and transact with confidence.
Local Digital Media Intelligence
Comscore local digital media intelligence provides an unduplicated view of digital audience lifestyles, interests, attitudes, demographics and behaviors using definitions that match syndicated local TV market definitions.
Enhance your local media planning strategy with local digital consumer behavior measurement to drive stronger cross-platform media plans. Local digital intelligence provides insights into your local target audience size, demographic composition and engagement, cross-visiting, as well as Advanced Audience behaviors, lifestyles, and digital interests.