20 de diciembre, 2014

MDA and Comscore Release Rankings of Top Web Entities in Malaysia for October 2014

Zach Huang
Zach Huang
Marketing Lead APAC

Kuala Lumpur, Malaysia, December 20, 2014 – The Malaysian Digital Association (MDA), the apex representative body for online publishers, advertising agencies and digital service providers in Malaysia, and Comscore, Inc. (NASDAQ: SCOR), a global leader in digital media analytics, today released their monthly rankings of web activity at the top online entities in Malaysia for October 2014 based on data from the Comscore MMX™ and Comscore Mobile Metrix® services.

Top 30 Local Websites Visited from Desktop Computers in Malaysia
MAYBANK2U.COM.MY, MUDAH.MY, AIRASIA.COM, CIMBCLICKS.COM.MY, CARI.COM.MY and MALAYSIAAIRLINES.COM held their respective top 6 positions in the top 30 local websites ranking in October 2014, compared to September 2014. THERAKYATPOST.COM was the biggest mover, climbing 10 spots to #13. MYLAUNCHPAD.COM.MY was the new entrant to the top 30 ranking compared to September 2014.

Top 30 Local Websites from Desktop Computers in Malaysia
October 2014
Total Malaysia – Age 6+, Home and Work Locations
Source: Comscore MMX

Top 30 Web Properties Visited from Desktop Computers in Malaysia
Google Sites, Facebook, Yahoo Sites, Microsoft Sites and Wikimedia Foundation Sites kept their respective top 5 positions in the top 30 web properties ranking in October 2014, compared to September 2014. Alibaba.com Corporation saw the biggest jump, moving up 10 spots to #15 from #25. New to the chart compared to September 2014 were CARI.COM.MY at #28 with 1,215,000 unique visitors and Malaysia Airlines at #30 with 1,130,000 unique visitors.

Top 30 Web Properties from Desktop Computers in Malaysia
October 2014
Total Malaysia – Age 6+, Home and Work Locations
Source: Comscore MMX

*Entity has assigned traffic to certain pages in the domain to other entities.

Top 20 Web Properties Visited from Mobile Devices in Malaysia
Astro Group moved from #2 in September 2014 to the #1 spot in October 2014 with 2,094,000 unique visitors accessing from smartphones, with 80% of these visitors coming from Android phones. Media Prima Group secured the #2 position with 1,960,000 unique visitors visiting from smartphones, followed by THERAKYATPOST.COM with 1,469,000 smartphone visitors. Yahoo Sites ranked at the top of the list in terms of tablet audience with 359,000 unique visitors, followed by Media Prima Group with 322,000 and MUDAH.MY with 284,000. In terms of engagement, MUDAH.MY ranked as the top property on smartphones with 179,513,000 pages viewed, followed by Media Prima Group with 25,654,000 and CARI.COM.MY with 17,266,000.

Top 20 Tagged** Web Properties from Mobile Devices in Malaysia
October 2014
Total Malaysia – Age 18+, All Smartphones, iPhone, Android Phone, All Tablets, Browser Access only
Source: Comscore Mobile Metrix

**Mobile Metrix uses Comscore’s census-based methodology that reports on only tagged entities.

Annexure
This report highlights how Internet users in Malaysia consume online content. International traffic is not counted in this report.

About Comscore
Comscore, Inc. (NASDAQ: SCOR) is a global leader in digital measurement and analytics, delivering insights on web, mobile and TV consumer behaviour that enable clients to maximise the value of their digital investments. For more information, please visit www.comscore.com/companyinfo.

For any questions or further information from an analyst, please contact Zach Huang at worldpress@comscore.com.

About MDA
The Malaysian Digital Association (MDA) is a representative body which comprises online publishers, advertising agencies, creative agencies and digital service providers. Founded in 2009, MDA has been instrumental in shaping the Malaysian digital industry and committed to driving it forward with innovative initiatives, like the endorsement of a standardised measurement currency for the industry – the first time such an endorsement was made anywhere in the region.

For more information about MDA, please visit www.digital.org.my or contact J Matthews at the MDA Secretariat at Telephone: +603-7660-8535 or matthews@macomm.com.my.

The MDA office is located at Unit 706, Block B, Pusat Dagangan Phileo Damansara 1, 9 Jalan 16/11 Off Jalan Damansara, 46350 Petaling Jaya, Selangor DE, Malaysia.

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