A Closer Look at the US Hispanic Online Audience
Comscore’s Chief Research Officer, Josh Chasin, reviews our recent research, including a unique survey revealing the behaviors and attitudes of the US Hispanic online consumer.
We explore how this audience is growing and evolving online and provide insight into:
- US Hispanic views toward advertising and the Internet
- The role of the Internet in the life of US Hispanics
- Insight into how US Hispanics respond to advertising