In this presentation, we shared how local stations and media sellers can gain an unmatched understanding of consumer engagement and reach across social channels and earn the potential dollars that flow from unlocking desirable audiences on social media.
Comscore social media experts explored how our recent acquisition of Shareablee completes the picture of traditional digital and social measurement for our clients, empowering ad sales and ad sales research professionals to tell their stories in new ways.
Key topics covered:
Explore our suite of social media products to gain a true view of audiences, inform cross-platform planning, and evaluate campaign effectiveness here.
Content Pulse, Powered by Shareablee, provides an end-to-end tool to develop, measure, and optimize your social content strategy.