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UK Digital Market Overview - Q2 2019

The latest Digital Market Overview uses UKOM-approved Comscore data to offer a snapshot into the online behaviour of the UK audience in the second quarter of 2019.

Measuring and Optimizing Programmatic KPIs

As advertising strategies continue to evolve, it’s critical for marketers to select, measure and optimize the right performance indicators – particularly in programmatic. Comscore’s trusted partners s...