Audience Recommendations for Every Vertical
The digital advertising landscape is shifting again and preparing for a future without third-party (3P) signals remains more critical than ever. Google announced yesterday that it will... Read more
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Spooky Stats: Halloween Costume Shopping Trends
As the leaves begin to fall and the pumpkin spice lattes flow, we're diving into the spook-tacular data surrounding Halloween.
Representation in media: Taking a cue from #BillionGirlSummer
Young Women Emerge as Fastest-Growing Sports Audience
2023 NBA Finals: Local & National TV Recap
Another year of the NBA Finals has come and gone, and for the first time in basketball history, the Denver Nuggets are NBA Champions. The five-game series didn’t just make a splash in the NBA history...
The Privacy Forward Conversation – How Consumer Demands are Shaping Online...
Say hello to Proximic by Comscore
AI in the US: Young people at the forefront of ChatGPT’s momentum
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