Blog

Search and Filter

Shopping United States
Blog Dec. 8, 2014 | Share

How Mobile is Transforming Holiday Shopping

Thanksgiving Dilemma

Ever since the initial NRF report of an 11% decline in retail buying over the four day Thanksgiving weekend, a doom-and-gloom narrative has overtaken a retail season that had many folks optimistic about the chances of a significant rebound due to improving macroeconomic indicators. As a result of the NRF report, some analysts have suggested that many... Read more

Blog Nov. 21, 2013 | Share

Four Digital Trends to Watch this Holiday Shopping Season

The trees may not be trimmed nor the menorahs lit (yet!), but the 2013 online holiday shopping season is already well underway. While we’re predicting a combin ed 14-17% growth in holiday desktop e-commerce and mobile commerce vs. last year, we’re tempering our expectations a bit thanks to discretionary spending being squeezed and six fewer shopping... Read more

Blog Nov. 19, 2013 | Share

Crystal Ball: 5 Bold Predictions for the 2013 Holiday Season

Crystal Ball 5 Bold Predictions for the 2013 Holiday Season

With Thanksgiving, Black Friday and Cyber Monday inching ever closer, the 2013 holiday season is nearly upon us. With many stakeholders eager to gain some foresight as to what this season might have in store, we at comScore decided to take out our crystal ball and make five bold predictions about what headlines w e’re likely to see by the time the... Read more

Blog Aug. 22, 2013 | Share

2013 Digital Future in Focus Series

In 2012, the digital landscape underwent a sea of change as areas such as search, social, online advertising, mobile and e-commerce each experienced dynamic shifts and disruptions. To guide you in navigating this Brave New Digital World, comScore presents its annual Digital Future in Focus series of global reports which provide industry-leading insights... Read more

Blog Feb. 19, 2013 | Share

Putting the Digital Future in Focus: Key Trends that Will Shape the U.S. Digital Industry in 2013

2013 U.S. Digital Future in Focus

Last week comScore released the 2013 U.S. Digital Future in Focus, our annual report on the prevailing trends poised to shape the U.S. digital industry in the year ahead. The report features insights from many critical and evolving facets of the digital landscape, including social media, search, online video, digital advertising, mobile and e-commerce,... Read more

Blog Dec. 21, 2012 | Share

Green Monday Gains

Green Monday By the Numbers

In our latest holiday retail e-commerce coverage, Green Monday reached $1.275 billion in spending, ranking as the third heaviest online spending day for the season to-date. Here's a deeper look at the spending breakdown for Green Monday, contrasted with Cyber Monday. Read more

Blog Dec. 11, 2012 | Share

The Imminent Mobile Commerce Avalanche

Mobile devices have become a ubiquitous shopping accessory, whether for checking competitive prices on Amazon while in the store (i.e. “showrooming”) or seamlessly purchasing on your iPad from the comfort of your couch, known as sit-back shopping. While it may come as no surprise to many of you, there are a variety of trends that point towards a... Read more

Blog Dec. 4, 2012 | Share

Cyber Monday By the Numbers

Cyber Monday By the Numbers

In our recent coverage of holiday season retail e-commerce spending, Cyber Monday emerged as the heaviest online spending day on record. Here's a deeper look at Cyber Monday e-commerce by the numbers. Read more

Blog Nov. 19, 2012 | Share

Looking Ahead to Key Online Spending Days for the 2012 Holiday Season

Key Days in the Online Holiday Season

A couple of weeks back, I mentioned some of the key themes we expect to be important in the 2012 online holiday shopping season. But as we begin inching closer to Thanksgiving and the unofficial kick-off to the heavy part of the season, it’s worth taking a deeper look at how some key shopping days have performed in past years and what to expect for... Read more

Blog Nov. 12, 2012 | Share

How the “Digital Endcap” Can Help Improve Online Retailers’ Bottom Lines

Digital Endcap Funnel & Average CPM

This year we are seeing the emergence of another form of display ad that resides further down the funnel, which we are calling the “Digital Endcap,” which refers to a display ad for a manufacturer appearing on a retailer’s website. Read more