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Oracle Data Cloud Names Comscore to Premier Data Provider Program

To What Do I Owe This Success? – Optimizing TV Ad Campaigns to Drive Automo...

“It’s like Thunder, Lightning, Severe Weather is Frightening:” How Harsh We...

Peak hurricane season is here. And already, we’ve had several hurricanes threatening the U.S.: Hurricane Lane had a close encounter with Hawaii, and Hurricane Florence landed a devastating blow to the...

When Linear TV and Digital Collide: The Rise of the Virtual MVPD

Leveraging Digital Platforms to Drive Live Sports Tune-In

Delivering Impact: Advancing this Year’s Upfronts

Chris Wilson, an industry veteran with more than two decades in TV audience measurement, gives his insights on this year’s Upfronts compared to years past.

YouTube Tune-In Study Shows Ad Recency and Frequency Correlate with Viewers...

Comscore Appoints Joseph R. Rostock as Chief Information Officer

Comscore Follow-Up Statement on Pending Legal Proceedings with Nielsen

Comscore Statement on Pending Legal Proceedings with Nielsen

How Important is the OTT Device Market if the ‘Future of TV is Apps’?

What Behavioral Data Tells Us About the OTT Viewing Habits of Cord-Cutters

"Measuring Television in the Programmatic Age" – Comscore in the Journal of...

OTT Breaks Out of Its Netflix Shell

Mobile Matures as the Cross-Platform Era Emerges

Comscore in Journal of Advertising Research on How Data Analytics, Social M...

How Advanced Currencies are Moving the Industry Beyond Age/Gender Demos

Reaching New TV Show Viewers with Precision