More Insights

Video on Demand Transactions Increase in Month of March

Coronavirus coverage captures casual and diverse viewers

America’s Workforce is Tuning In to Daytime and Early Fringe Local Newscast...

Americans are staying home and turning to their televisions during daytime and early fringe dayparts. We examine the daytime viewership trend in local television markets.

U.S. TV Viewing Is Increasing During Coronavirus Pandemic

Media Consumption during the Coronavirus Pandemic

Top 10 Burning Issues in Local Television

In this post, we outline the top ten burning issues in local television heading into 2020 and introduce our new blog series delving into each issue in-depth.

The Key to Successful Selling? Be Willing to Evolve

Oracle Data Cloud Names Comscore to Premier Data Provider Program

To What Do I Owe This Success? – Optimizing TV Ad Campaigns to Drive Automo...

“It’s like Thunder, Lightning, Severe Weather is Frightening:” How Harsh We...

When Linear TV and Digital Collide: The Rise of the Virtual MVPD

Leveraging Digital Platforms to Drive Live Sports Tune-In

Delivering Impact: Advancing this Year’s Upfronts

YouTube Tune-In Study Shows Ad Recency and Frequency Correlate with Viewers...

Comscore Appoints Joseph R. Rostock as Chief Information Officer

Comscore Follow-Up Statement on Pending Legal Proceedings with Nielsen

Comscore Statement on Pending Legal Proceedings with Nielsen

How Important is the OTT Device Market if the ‘Future of TV is Apps’?