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1 in 4 Internet Users Access Banking Sites Globally

Globally, 423.5 million people accessed online banking sites during April 2012, reaching 28.7 percent of the internet audience. The global reach of banking sites such as Bank of America grew by 2.9 pe...

Nearly 3 out of 4 Ad Campaigns Deliver Ads Adjacent to Brand Inappropriate...

A U.S.-based vCE™ Charter Study of 12 national advertisers found that 72 percent of Charter Study campaigns had at least some ads running next to content deemed “not brand safe” by the advertiser. In...