Understanding the Big Trends of Global Digital Market
Speaker: Enrico Verhulst, VP Technical Account Management EMEA, comScore Europe
Event: IBC Connected World
In 1996, two-thirds of the world’s internet population was in the United States. Today, 40 percent of the online audience is in Asia Pacific, making it the largest internet region.
At this introductory session, Enrico Verhulst presents the shifting patterns of internet usage, the factors driving growth in internet consumption around the world and the implications for the content industry.