Key Insights from 2012
and What They Mean for
the Coming Year
Brave New Digital World - A Manifesto for the Future of Digital Media Measurement & Analytics.
Turning Big Data into Mobile Subscriber Insights: How Mobile Operators can Capture, Retain and Grow their Subscriber Base
Young Brits Have A Higher Recall of Mobile Advertising
21 May - OMMA Video NY
To GRP or Not to GRP: Getting the Metrics for Online Video Right
Josh Chasin, Chief Research Officer, comScore, Inc.
Read More
22 May - Telecom Analytics at CTIA
Turning Big Data into Mobile Subscriber Insights
Brian Jurutka, SVP, Subscriber Analytics, comScore, Inc.
Read More
23 May - Mobile Marketing Innovation Day
Analytics – Data and Trends in the Digital Industry
Read More
Spain Digital Future in Focus - OMExpo 2013
2012 was an important year for the devices´ diversification used for digital consumption, overall for the mobile devices. Read more
By: Jaime Agulló Tags: Android, Apple, Audience Measurement, Demographics, ecommerce, Email, Engagement, Facebook, Google, Internet Use, iOS, iPad, iPhone, Media & Entertainment, Mobile, Online video, Retail, Smartphone, Social, Tablets, YouTube
UK Digital Market Overview May 2013
44.6 million Britons surfed the web via their PC in March 2013 (+0.5% on February), almost 37 million internet users viewed video content online (+1.8% on February) and over 27 million users browsed on-network from mobiles Read more
By: Ayaan Mohamud Tags: Demographics, Mobile, Multi-Platform, Rankings, Top 10 Sites, Video
Key Market and Consumer Trends Impacting Telcos
Gregor Smith presents the Mobile Device landscape, including an overview of Mobile Consumption Trends, App Trends and other Digital and Mobile Trends in the European top 5 markets. Key takeaways and questions such as how big is the growth of mobile video in Europe will be answered. Read more
Tags: Connected Devices, Mobile, Smartphone
State of the U.S. Online Retail Economy Q1 2013
In this presentation, comScore Chairman & Co-Founder Gian Fulgoni and comScore VP of Marketing & Insights Andrew Lipsman present key retail trends in the first quarter of 2013. Read more
By: Andrew Lipsman, Gian Fulgoni Tags: Advertising, Amazon, Audience Measurement, ecommerce, Engagement, Mobile, Multi-Platform, Retail, Shopping, Smartphone, TabletscomScore Reports March 2013 U.S. Smartphone Subscriber Market Share
... Read more
By: Stephanie Flosi Tags: Android, Apple, BlackBerry, Google, HTC, iPhone, LG, Microsoft, Mobile, Rankings, RIM, Samsung, Smartphone, Symbian
Trends Shaping Local Search in 2013
This presentation by comScore, Neustar Localeze and 15miles, discusses Trends Shaping Local Search in 2013 and features insights from the Neustar Localeze and 15miles Sixth Annual Local Search Study. Read more
Tags: Mobile, Search, Tablets
Understanding Subscriber Behaviors for Mobile Operators
This presentation by comScore VP of Telecom Jeremy Copp explores how mobile operators can enrich their subscriber big data and features a live demo of the industry-leading comScore Subscriber Analytix platform. Read more
Tags: Big Data, iPhone, Mobile, Mobile operators, Nokia, Samsung, Smartphone
The Digital Future in Focus: Understanding the Customer Journey, Behaviour, Trends and Platforms
Chris presented an overview of the digital landscape in the UK including the latest trends in mobile, social media, online behaviour and display advertising. He discussed the challenges of today’s multi-platform environment and focused on the new opportunities available for marketers to reach and engage with consumers across multiple devices throughout... Read more
Tags: Advertising, Mobile, Multi-Platform, Online video, Social
2013 Spain Digital Future in Focus Webinar
In this webinar, Jaime Aguló discussed key findings from our 2013 Spain Digital Future in Focus report. It presents an overview of the Spanish market to identify the key trends in internet usage, mobile, online video and social media that are defining the digital landscape in Spain. Read more
By: Jaime Agulló Tags: Ad Impressions, Advertising, Audience Measurement, Connected Devices, Engagement, Facebook, Internet Use, Mobile, Multi-Platform, News, Newspapers, Online video, Retail, Search, Smartphone, Social, Tablets, Twitter
The Mobile Shift: How connected devices are changing consumer attitudes and behaviour
The Mobile Shift: How connected devices are changing consumer attitudes and behaviour Read more
By: Hesham Al-Jehani Tags: Connected Devices, Mobile, Smartphone