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Magid Abraham talks about advertising trends in web and mobile
Magid Abraham, CEO and Co-Founder of comScore, discusses advertising trends in both web and mobile on Bloomberg Television’s “Bloomberg Surveillance.” View
Gian Fulgoni Discusses How Mobile Devices Drove A New Cyber Monday Record
Online retail boomed on Cyber Monday, thanks in part to shoppers browsing in stores and then buying online. comScore Chairman and Co-founder Gian Fulgoni discusses spending trends with the NBC Today Show. View
Mobile in a Digital Minute
Product Marketing Vice President Khurrum Malik explores how predictive analytics can help carriers understand cross-sell and up-sell campaign success. View
Mobile Metrix 2.0
Mark Donovan, comScore SVP of Mobile, shares his thoughts on the introduction of Mobile Metrix 2.0 and what behavioral-level audience measurement means for the future of the mobile ecosystem View