Since Mother’s day is this Sunday, what better time to look at mums’ behaviour online. Smartphones account for the majority share of females’ time online, but how does having children at home also impact platform usage?
Three key areas that are covered in this UKOM insight piece:
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MMX® Multiplataforma de Comscore proporciona una visión deduplicada del comportamiento integral de la audiencia en ordenadores, smartphones y tabletas.
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