23 de abril, 2020

AI and Creativity - The Emerging Alliance for Driving Meaningful, Well Targeted Storytelling

As the data sets we gather continue to grow and grow, AI is on everyone’s mind as a way to manage that data. 

Those who adopt AI are winning in the business world But the majority of business leaders are not prepared to implement it. How can this data be harnessed to improve marketing strategy? And where do you still need a human element?

Key Points:

  • What is AI?
  • How can AI be applied in business?
  • What is machine learning?
  • How to find your point of differentiation
  • How to apply data insights to advertising campaigns
  • Where human creativity fits in with AI and data insights

Data Explorer

La primera visión real del panorama del contenido de marca, branded content, para anunciantes y creadores de contenido.

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