Scoring with Comscore: A Data Driven Approach for Winning Insights on Sports and Fans
As the data sets we gather continue to grow and grow, AI is on everyone’s mind as a way to manage that data.
Those who adopt AI are winning in the business world But the majority of business leaders are not prepared to implement it. How can this data be harnessed to improve marketing strategy? And where do you still need a human element?
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