26 de octubre, 2015

MDA and Comscore Release Rankings of Top Web Entities in Malaysia for August 2015

Zach Huang
Zach Huang
Marketing Lead APAC

Kuala Lumpur, Malaysia, October 27, 2015 – The Malaysian Digital Association (MDA), the apex representative body for online publishers, advertising agencies and digital service providers in Malaysia, and Comscore, Inc. (NASDAQ: SCOR), a global media measurement and analytics company, today released their monthly rankings of web activity for the top online entities in Malaysia for August 2015 based on data from the Comscore MMX™ and Comscore Mobile Metrix® services.

Top 30 Local Web Entities Visited from Desktop Computers in Malaysia
MAYBANK2U.COM.MY, MUDAH.MY, CIMBCLICKS.COM.MY, AIRASIA.COM and MALAYSIAKINI.COM held their respective top 5 spots in the top 30 local web entities ranking in August 2015, compared to July 2015. SAYS.COM saw the biggest jump, climbing 8 spots to #16. BEAUTIFULNARA.COM, ORIENTALDAILY.COM.MY and MALINDOAIR.COM were new entrants to the top 30 ranking compared to July 2015.

Top 30 Local Web Entities from Desktop Computers in Malaysia^
August 2015
Total Malaysia – Age 6+, Home and Work Locations
Source: Comscore MMX

^According to MDA’s custom-defined ranking based on Comscore data

Top 30 Web Properties Visited from Desktop Computers in Malaysia
Google Sites, Facebook, Yahoo Sites, Microsoft Sites, Maybank Group and Wikimedia Foundation Sites held their respective top 6 positions in the top 30 web properties ranking in August 2015, compared to July 2015. Alibaba.com Corporation saw the biggest jump, climbing 9 spots to #15. New to the chart compared to July 2015 were AE88.COM and Ziff Davis Tech.

Top 30 Web Properties from Desktop Computers in Malaysia
August 2015
Total Malaysia – Age 6+, Home and Work Locations
Source: Comscore MMX

*Entity has assigned traffic to certain pages in the domain to other entities.

Top 20 Web Properties Visited from Mobile Devices in Malaysia
Malaysiakini Sites, Astro Group and Media Prima Group held their respective top 3 positions in the top 20 web properties ranking in August 2015, compared to July 2015. New to the chart compared to July 2015 were TANTANNEWS.COM, PAULTAN.ORG and Utusan Group. ORIENTALDAILY.COM.MY ranked #1 spot in terms of tablet audience with 520,000 unique visitors, followed by Malaysiakini Sites with 369,000. In terms of engagement, MUDAH.MY held their top position on smartphones with 172,648,000 pages viewed, followed by Malaysiakini Sites with 74,609,000 and Media Prima Group with 32,705,000.

Top 20 Tagged** Web Properties from Mobile Devices in Malaysia
August 2015
Total Malaysia – Age 18+, All Smartphones, iPhone, Android Phone, All Tablets, Browser Access only
Source: Comscore Mobile Metrix

**Mobile Metrix in Malaysia uses Comscore’s census-based methodology that reports on only tagged entities. Properties which only tag some of their assets (e.g. website but not app) or partially tag (e.g. homepage only) will only be measured on those tagged assets, which will have an impact on the total reported metrics of their entity.

Editors’ Note
This report highlights how Internet users in Malaysia consume online content. International traffic is not counted in this report.

About Comscore
Founded in 1999 and headquartered in Reston, Virginia, USA, Comscore, Inc. (NASDAQ: SCOR) is a global media measurement and analytics company that makes audiences and advertising more valuable. We help media buyers and sellers understand and make decisions based on how consumers use different media, such as TV, video, mobile, desktop and more. Through its products and partnerships, Comscore helps its more than 2,500 clients understand their audiences, know if their advertising is working, and access data where they want and need it. Please visit www.comscore.com to learn more.

For any questions or further information from an analyst, please contact Zach Huang at worldpress@comscore.com.

About MDA
The Malaysian Digital Association (MDA) is a representative body which comprises online publishers, advertising agencies, creative agencies and digital service providers. Founded in 2009, MDA has been instrumental in shaping the Malaysian digital industry and committed to driving it forward with innovative initiatives, like the endorsement of a standardised measurement currency for the industry – the first time such an endorsement was made anywhere in the region.

For more information about MDA, please visit www.digital.org.my or contact J Matthews at the MDA Secretariat at Telephone: +603-7660-8535 or matthews@macomm.com.my.

The MDA office is located at Unit 706, Block B, Pusat Dagangan Phileo Damansara 1, 9 Jalan 16/11 Off Jalan Damansara, 46350 Petaling Jaya, Selangor DE, Malaysia.

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