Más insights

The Power of Cross Measurement

In our recent webinar, "The Power of Cross Measurement," held on March 16th, Comscore’s Adam Holt, Toby Crisp, and Jason Clough took us through the key metrics that are essential to your success in to...

From airlines to hotels to online travel agents: online consumer behaviours...

In this report we look at online behaviours that impact the travel industry in India. In doing so, we identify opportunities that marketing professionals in the industry can leverage as well as patter...