TVB’s Executive Summit is an invite-only gathering bringing together 200+ C-suite executives and senior leaders from local broadcast television, marketing, and media agencies, including members of the TVB Board of Directors, TOC, SAC, and the 4A’s Video & Mid-Sized Agency Committees.
This year’s program will feature keynote speakers and sessions on local advertising, media technology, the Linear Trading Platform (LTP), local measurement, automotive, political advertising, and more.
Measurement Spotlight PanelHost: Hadassa Gerber | EVP, Chief Research Officer | TVBTom Fleming | EVP, Sales FTS | Fox Television StationsJennifer Hungerbuhler | EVP, Head of Local Investment & Productivity | dentsu MediaJustin LaPorte | VP, Product Leadership | ComscoreMichael Weinisch | Senior Director, Local TV Product | Nielsen