Fall Sports are in full swing and Comscore is kicking off the season with a data driven discussion on sports audiences and fandoms.
The “Scoring with Comscore: A Data Driven Approach for Winning Insights on Sports and Fans” webinar will feature a special guest speaker from one of the NFL’s most iconic teams, the Green Bay Packers when Garrison Cummings, Assistant Director for Brand & Marketing joins us for a fireside chat. Hosted by our VP of National Sales, Gordon Jones, this live webinar will cover the importance of data in understanding how Packers fans are consuming content in their 16+ television markets, on the web and on their social channels.
The session will also include a review of how Comscore’s suite of measurement solutions from TV to digital to social to branded content can provide actionable insights for all consumers of sports related content, co-presented by Senior Sales Manager, Thomas Luchars, and Sales Manager, Matthew Janos.
Key topics covered in this webinar:
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