2010 Online Auto Insurance Report
SEO & Retail: Who Are the Top Performers and How Do You Become One?
Four Times Zero Is Still Zero
I recently moderated a panel at OMMA Global San Francisco titled "Will Online Advertising Ever Deliver on the Promise of Precision?" The panel discussion focused on the growing use of data in identify...
Unified Digital Measurement™: Not Just Another Pretty (Hybrid) Face
Comscore Debuts Video Measurement in Asia-Pac
The Varying Impact of Ad Frequency in the Digital Environment
Last week at the annual ARF Re:Think conference in New York, Hernan Lopez, President of .Fox Networks, and I presented an analysis of four ad campaigns run on the .Fox Network in the U.K that were eva...
The Relaunch of Syfy: When Search Shapes the Brand
Four Ways to Improve Display Advertising
MMX 360: Unified Digital Measurement for Asia-Pacific
The Power of Plan Metrix: Using Plan Metrix and Comscore Data for Powerful...
Chatroulette Takes the College Crowd by Storm
From Keywords to Content: Extend the Power of Search Branding
How Online Advertising Works: Whither the Click in Europe?
The Comscore Data Passport - First Half 2010
The Digital Consumer Will Shape the New Brave New World
Store Promotion Strategies for a Digital World
The Online Health Insurance Landscape
ARS Findings for Retailers: Focus on Advertising Creative Can Yield Big Div...